Argan Life छाला हेरचाह

Press Kit

Unique Properties

We were commissioned to develop sustainable packaging for a mixed range of hair and skincare products. The challenge was that all products were different in size but the final packaging could only be a single size. This required some clever internal cardboard engineering to support the products inside the single size tube.

Dimensions & Packaging

The cardboard tubes were printed offset with x2 spot colours plus black, plus spot UV gloss and an allover aqueous satin varnish. Internal mechanics diecut only.
Labels printed 2 colour with allover satin aqueous varnish.
Printed in China.

Tags

Skincare packaging, Cardboard engineering, Tube packaging design, Clever packaging design

Production Technology

The single size tube for x3 different sized products was made to work for economical reasons. This was a very small run project so production efficiencies were essential.

Design Challenge

Securing a simple, cost effective variable insert.

Inspiration

As the product heralds from Morocco we took inspiration from the familiar geometric tile patterns. This gave us a strong graphic pattern with which to work and echo across the range for strong pack architecture. The soft colour palatte is a nod to the parched colourful Moroccan buildings. Each lid is secured by an adhesive sticker.

Project Duration

3 months in design and 2 months in production.

Operation Flow

Simple cardboard tubes sealed with a top sticker.