Aeon Wallet समग्र वित्तीय एप by Fourdigit Inc.

Aeon Wallet समग्र वित्तीय एप by Fourdigit Inc. is a highly esteemed winner of the very prestigious 2024 A' Design Award कांस्य पुरस्कार in मोबाइल प्रविधि, एप्लिकेसन र सफ्टवेयर डिजाइन Competition Category.

कांस्यमोबाइल· 2024

Aeon Wallet समग्र वित्तीय एप

by Fourdigit Inc.

Client: Aeon Financial Service Co., Ltd.

A' Design Award कांस्य पुरस्कार Winner in मोबाइल Category

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Verified Award Winner
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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Aeon Wallet समग्र वित्तीय एप

एइओन वालेट एइओन समूहद्वारा प्रदान गरिएको एक समग्र वित्तीय सेवा हो, जुन १७,९०० स्टोरहरू र ९ ट्रिलियन येनको बिक्री भएको विशाल समूह हो। यसका ४८.२४ मिलियन क्रेडिट कार्ड सदस्यहरू रहेका छन् र एकीकृत कम्पनीको रूपमा विभिन्न वित्तीय सेवाहरू प्रदान गर्दछ। एइओन वालेटमा सरल र सहज डिजाइन छ जुन जो कोहीले पनि प्रयोग गर्न सक्छन्। प्रयोगकर्ताको सन्दर्भ अनुसार आवश्यक आवश्यकताहरू सुझाव दिएर, उनीहरूलाई व्यक्तिगत अनुभव प्रदान गरिन्छ। हामीले प्रयोगकर्ताहरूलाई उनीहरूलाई वास्तवमै आवश्यक पर्ने जानकारी सुविधाजनक रूपमा प्राप्त गर्न सक्ने वित्तीय सेवा निर्माण गरेका छौं।

The Recognition

About the A' Design Award कांस्य पुरस्कार

Aeon Wallet समग्र वित्तीय एप A' Design Award कांस्य पुरस्कारको विजेता हो, सृजनशीलता, चातुर्य र सूझबुझले विशिष्ट उत्कृष्ट डिजाइनहरूलाई दिइने उच्च प्रतिष्ठाको मान्यता। कांस्य विजेताहरू कुशल र उल्लेखनीय रूपमा सृजनशील कृतिहरू हुन्, जसले डिजाइनरहरूको व्यापक अनुभव, कल्पनाशक्ति र साधनसम्पन्नता पुष्टि गर्छन्। Aeon Wallet समग्र वित्तीय एप उच्च सम्मानित, प्रशंसित र प्रिय वस्तु, उल्लेखनीय रूपमा व्यावसायिक र नवीन, बन्नेछ भन्ने अपेक्षा छ। Aeon Wallet समग्र वित्तीय एप ले आवश्यकता उत्कृष्ट रूपमा पूरा गर्छ, इच्छालाई छुन्छ र जिज्ञासा जगाउँछ।

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Comprehensive financial services provided by Aeon group, a huge conglomerate operating in Japan and Asia with 17,900 stores, 570,000 employees, and sales of 9 trillion yen. Aeon targets suburban/rural residents with limited digital and financial literacy. A user-friendly app redesign aims to cater to all users by customizing information based on their needs. This ensures a personalized experience, minimizing the risk of missing critical information.
Dimensions & Packaging: Our goal is to provide a user-centric experience, including a home UI where users can select defaults, recommendations based on usage, and suggested features even without user selection. We aim to offer a new payment service that differs from conventional services. Additionally, we provide channel options like widget provision to cater to various scenes.
Tags: Financial, Payment, Card, Bank, Shopping, Disaster
Production Technology: The app's framework is "Flutter", enabling efficient and speedy development. The operability and user-friendliness were confirmed at an early stage with implemented functionality, allowing for improvements. Furthermore, "Lottie" was used for some animations, such as tutorials and object interactions, to achieve smooth and unique movements in a lightweight manner.
Design Challenge: In Japan's payment market, various providers like credit cards, QR code payments, electronic money, and BNPL are vying for space. Many Japanese financial apps aim to become "super apps", yet Japan's cashless ratio stood 36% in 2022, low by global standards. Users need help to keep up with the plethora of options, and Aeon Wallet strives to offer the best experience by providing simple functionalities and clear differentiation from competitors.
Research: Surveying other companies' services revealed dissatisfaction and latent needs in current payment and financial services. We also explored the primary functions used by our cardholders, in-store tasks, and usage scenarios for each financial product. Using data from user interviews conducted from concept study to public release, we designed a dynamic, personalized experience that improves literacy and continues to be conveniently used.
Inspiration: We emphasized the importance of catering to individual users. While many Japanese financial apps previously featured crowded screens with numerous functions and ads, our research of 1,300 users revealed that only a limited number of functions were actually being used. To prevent users from overlooking valuable information due to information overload, we proposed a simple design philosophy and an app UX that allows users to customize information and functions as needed.
Project Duration: Tokyo, Japan. The concept and visual identity planning started in September 2022, detailed design, development, usability testing, etc., began in December 2022, and the application was released in September 2023.
Operation Flow: We aim to prevent information overload and ensure users get all essential details. Users can customize the UI and skins according to their needs to foster user attachment and usage, and they can quickly grasp their usage status through visual representations and interactions, regardless of their financial literacy. Furthermore, we provide disaster preparedness features in our daily contact services to enhance disaster awareness and ensure smooth actions and peace of mind during emergencies.