Ubo शम्पू प्याकेजिङ by Wang Houcai is a highly esteemed winner of the very prestigious 2025 A' Design Award कांस्य पुरस्कार in प्याकेजिङ डिजाइन Competition Category.
कांस्यप्याकेजिङ· 2025
Ubo शम्पू प्याकेजिङ
by Wang Houcai
Client: Banwea Brand Design (Shanghai) Co., Ltd.
A' Design Award कांस्य पुरस्कार Winner in प्याकेजिङ Category
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The Design
About Ubo शम्पू प्याकेजिङ
उबो शम्पू र अन्य कपाल तथा शरीर हेरचाह उत्पादनहरूका लागि बनाइएको प्याकेजिङ श्रृंखला हो। बोतलहरू पोलिइथिलिनबाट बनेका छन्, जुन उच्च रासायनिक प्रतिरोध र उच्च प्रभाव प्रतिरोध भएको सामग्री हो र यो सौन्दर्य प्रसाधन तथा डिटर्जेन्ट उत्पादनहरूका लागि उपयुक्त हुन्छ। काट्ने रेखाहरू र सतहहरूले बोतलको आकारलाई अण्डाकार दृश्य प्रतीकको रूपमा गढ्छन्, जुन सम्पूर्ण श्रृंखलाभर दोहोरिन्छ। यी काटिएका सतहहरूले बोतललाई हातमा सहज रूपमा अडिन पनि सहयोग गर्छन्। उत्पादन निकाल्नका लागि पम्प हेड खोलेर थिच्नुपर्छ। यसको सरल आकारले द्रुत पहिचानलाई सहज बनाउँछ।
The Recognition
About the A' Design Award कांस्य पुरस्कार
Ubo शम्पू प्याकेजिङ A' Design Award कांस्य पुरस्कारको विजेता हो, सृजनशीलता, चातुर्य र सूझबुझले विशिष्ट उत्कृष्ट डिजाइनहरूलाई दिइने उच्च प्रतिष्ठाको मान्यता। कांस्य विजेताहरू कुशल र उल्लेखनीय रूपमा सृजनशील कृतिहरू हुन्, जसले डिजाइनरहरूको व्यापक अनुभव, कल्पनाशक्ति र साधनसम्पन्नता पुष्टि गर्छन्। Ubo शम्पू प्याकेजिङ उच्च सम्मानित, प्रशंसित र प्रिय वस्तु, उल्लेखनीय रूपमा व्यावसायिक र नवीन, बन्नेछ भन्ने अपेक्षा छ। Ubo शम्पू प्याकेजिङ ले आवश्यकता उत्कृष्ट रूपमा पूरा गर्छ, इच्छालाई छुन्छ र जिज्ञासा जगाउँछ।
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Original geometric figures, circles, rectangles, etc. are everywhere, showing classic geometric beauty. Ubo advocates a pure and simple lifestyle. The fast-paced life in the city has made modern people exhausted, so they hope that life can be simpler and return to its true beauty. The product packaging reflects this spirit. Through the cutting of lines and surfaces, it presents the iconic oval visual symbol, which embodies simplicity and purity, and the product is easy to identify.
- Dimensions & Packaging
- size:
Shampoo Regular: 79mm × 68mm × 218mm (525g)
Shampoo High capacity: 86mm × 75mm × 236mm (800g)
Body lotion: 62mm × 53mm × 172mm (228g)
Hair mask: 95mm ×88mm ×70mm (350g) - Tags
- Ubo, Ubo shampoo series products , bottle design , packaging design, care products, shampoo
- Production Technology
- pe material has higher chemical resistance and excellent impact resistance than other materials such as pet, so it is suitable for storing chemical products such as cosmetics and detergents. In addition, the manufacturing cost of plastic bottles made of pe is relatively low and easy to produce and process.
- Design Challenge
- How to save consumers the energy to find ideal products is the key challenge in this case. The unique bottle shape forms a clear visual symbol that carries through the entire product range. Product packaging can express the value of the brand in a minimalist and beautiful way.
- Research
- In addition to the simple shape of the Ubo shampoo series products, the design of the bottle body incorporates cut-through surfaces. This design point not only emphasizes the simplicity and beauty of the appearance, but also focuses on the user experience. Through the unique face cutting, the product feels more comfortable in the hand, making the user more comfortable during use and enhancing the practicality of the product. It is also the visual symbol of the product.
- Inspiration
- Primitive geometric figures, such as circles, triangles, rectangles, etc., are the most common forms, ranging from capsules, earrings, teacups, pots, to industrial equipment, spacecraft, universe and celestial bodies. They are the most basic forms of all objects, showing a classic Geometric beauty extends from this basic figure to various shapes. Simple and easy to remember and recognize
- Project Duration
- The project started in Shanghai on April 3, 2022, and the design was completed in Shanghai on May 20, 2022. sale on September 3, 2022.
- Operation Flow
- Open the pump head and press to use
- Team Members
- Wang Houcai
- Image Credits
- Image #No1 Designer Wang Houcai, ubo, 2024.
Image #No2 Designer Wang Houcai, ubo, 2024.
Image #No3 Designer Wang Houcai, ubo, 2024.
Image #No4 Designer Wang Houcai, ubo, 2024.
Video Credits: Wang Houcai, 2024
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