The Fulcrum कर्पोरेट भिजुअल आइडेन्टिटी प्रणाली by Shenzhen Lightcone Design Co., Ltd. is a highly esteemed winner of the very prestigious 2026 A' Design Award फलाम पुरस्कार in ग्राफिक्स, चित्रण र दृश्य सञ्चार डिजाइन Competition Category.
फलामग्राफिक· 2026
The Fulcrum कर्पोरेट भिजुअल आइडेन्टिटी प्रणाली
by Shenzhen Lightcone Design Co., Ltd.
Client: Shenzhen lightcone design Co., Ltd
A' Design Award फलाम पुरस्कार Winner in ग्राफिक Category
Verified Award Winner
Verify Award Status for #176921The Design
About The Fulcrum कर्पोरेट भिजुअल आइडेन्टिटी प्रणाली
द फल्क्रम एक डिजाइन कम्पनीका लागि सिर्जना गरिएको भिजुअल आइडेन्टिटी प्रणाली हो। यो प्रणाली भौतिकशास्त्रको स्पेसटाइम मोडेल लाइट कोन र जाइरोस्कोपबाट प्रेरित छ। जाइरोस्कोपले आन्तरिक स्थिरताको प्रतीक बोक्छ भने लाइट कोनले व्यापक सिर्जनात्मक सम्भावनाहरूको संकेत गर्छ। कालो, सेतो र रातो रंगको योजना प्रयोग गरिएको छ, जहाँ कालोले तार्किक सोच, सेतोले शुद्ध डिजाइन र रातोले जोश जनाउँछ। यससँगै तहगत ग्राफिक्स सिर्जना गर्न त्रि-आयामिक स्प्रे पेन्टिङ प्रक्रियाद्वारा एक पोस्टर श्रृंखला उत्पादन गरिएको छ। प्रत्येक पोस्टरको चौडाइ १००० मिलिमिटर र उचाइ १८०० मिलिमिटर छ।
The Recognition
About the A' Design Award फलाम पुरस्कार
The Fulcrum कर्पोरेट भिजुअल आइडेन्टिटी प्रणाली A' Design Award फलाम पुरस्कारको विजेता हो, राम्ररी डिजाइन गरिएका रचनाबाट अपेक्षित व्यावसायिक र औद्योगिक आवश्यकता पूरा गर्ने राम्रा डिजाइनहरूलाई दिइने प्रतिष्ठित मान्यता। फलाम विजेताहरूले आफ्ना सर्जकहरूको ठूलो कौशल, उच्च विशेषज्ञता, विज्ञ बुझाइ र सृजनात्मक क्षमता देखाउँछन्। The Fulcrum कर्पोरेट भिजुअल आइडेन्टिटी प्रणाली उच्च सम्मानित, प्रशंसित र प्रिय, व्यावहारिक र नवीन रचना बन्नेछ भन्ने अपेक्षा छ। The Fulcrum कर्पोरेट भिजुअल आइडेन्टिटी प्रणाली को सूक्ष्मताका लागि सम्मान पाइन्छ र जीवनको गुणस्तर सुधारेर संसारलाई अझ राम्रो बनाउन मद्दत गर्न यो डिजाइन गरिएको हो।
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The visual identity system for LCX Design, inspired by the light cone concept and the gyroscope, establishes a recognizable brand image with deep philosophical significance. The gyroscope and the light cone, as the key visual elements, respectively symbolize powerful inner steadiness and boundless expansion of creativity. Its combination with a unified, contrasting color scheme of black, white, and red embodies the core philosophy of design bridging cultural barriers between east and west.
- Dimensions & Packaging
- Poster size: 1000mm W × 1800mm H
- Tags
- Corporate Visual Identity System, Light Cone Spacetime Model, Gyroscope, Reality and Imagination, Visual Impact
- Production Technology
- The poster series employs the latest 3D spray painting process to create layered graphics, highlighting the theme and achieving a clear visual hierarchy.
- Design Challenge
- The challenge was turning abstract physics into tangible brand design. To address that, the design team has organically blended the silhouette and dynamic motion of the gyroscope with the light cone through fluid planes. The design was then strategically adapted. For example, the visual narrative of a gyroscope remaining vertical on uneven ground suggests the brand adheres to its design ethos and professionalism. This naturally conveys the brand philosophy and preserves the essence of physics.
- Research
- This visual identity system for LCX Design harmonizes brand recognition, scientific philosophy, and global adaptability. Inspired by the brand mission of design as the bridge and spacetime concept represented by the light cone, it embodies a commitment to transcending cultural boundaries and connecting east and west. At the same time, the system incorporates the gyroscope, a symbol of stable physical motion, highlighting the powerful inner steadiness of the brand amid the global landscape.
- Inspiration
- The gyroscope, known for its ability to maintain stability during high speed spins or under environmental disturbances, symbolizes powerful inner steadiness of LCX Design, which upholds its design ethos and professionalism amid the tide of globalization, undeterred by cultural interference. The light cone, a spacetime model in physics, represents ultimate boundaries for event propagation, suggesting boundless possibilities of design innovation and exploration of cross disciplinary design
- Project Duration
- The work was exhibited in Media Space of Shenzhen lightcone design Co., Ltd. from April 30, 2025 to June 2, 2025.
- Operation Flow
- The system mainly utilizes the brand colors, of which black symbolizes logical thinking, white represents pure design, and red conveys passion and energy, leading to a minimalist yet visually striking style that perfectly blends rationality and emotion.
The poster series of Exploring the Frontiers of Design features the linear trajectories of the gyroscope, 2D and 3D designs, and contrasting colors, balancing stability with dynamism to express the idea of bridging the real and the imagined. - Team Members
- Haoyu Yang
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