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Stumbras Vodka लेबल by Studija Creata

Stumbras Vodka लेबल by Studija Creata is a highly esteemed winner of the very prestigious 2014 A' Design Award रजत पुरस्कार in प्याकेजिङ डिजाइन Competition Category.


रजतप्याकेजिङ· 2014

Stumbras Vodka लेबल

by Studija Creata

Client: Stumbras

A' Design Award रजत पुरस्कार Winner in प्याकेजिङ Category

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The Design

About Stumbras Vodka लेबल

यो Stumbras 'क्लासिक वोदका संग्रह पुरानो लिथुआनियाई भोडका बनाउने परम्परालाई पुनर्जीवित गर्दछ। डिजाइनले पुरानो परम्परागत उत्पादनलाई आजको उपभोक्ताको लागि नजिक र सान्दर्भिक बनाउँछ। हरियो गिलासको बोतल, लिथुआनियाई भोदका निर्माणको लागि महत्त्वपूर्ण मितिहरू, वास्तविक तथ्यहरूमा आधारित किंवदन्ती, र रमाईलो, आँखा लुकाउने विवरणहरू - पुरानो फोटोग्राफरहरूको सम्झना दिलाउने घुमाउरो कट-आउट फर्म, तल स्ल्यान्ट बार जुन क्लासिक सममित संरचना पूरक हो, र फन्ट र र colorsहरू जसले प्रत्येक उप-ब्रान्डको पहिचान प्रदान गर्दछ - सबैले परम्परागत भोदका संग्रहलाई परम्परागत र रमाईलो बनाउँदछ।

The Recognition

About the A' Design Award रजत पुरस्कार

Stumbras Vodka लेबल A' Design Award रजत पुरस्कारको विजेता हो, सर्वोच्च श्रेणीका, सुन्दर र प्रभावशाली डिजाइनहरूलाई दिइने असाधारण रूपमा प्रतिष्ठित मान्यता। रजत विजेताहरू अत्यन्त चम्किला र धेरै सृजनशील कृतिहरू हुन्, जसले डिजाइनरहरूको उत्कृष्ट विशेषज्ञता, प्रतिभा र सूक्ष्म दृष्टि देखाउँछन्। Stumbras Vodka लेबल अद्भुत, आदर्श, अत्यन्त व्यावसायिक र गहिरो रूपमा नवीन कृति बन्नेछ भन्ने अपेक्षा छ। Stumbras Vodka लेबल धेरैले ईर्ष्या गर्ने रचना हो; यसले इच्छा जगाउँछ, सकारात्मक भावना ल्याउँछ र आश्चर्य तथा विस्मय पैदा गर्छ।

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This collection of traditional vodkas, which is made up of Stumbras' Classic, Rye and Potato vodkas, is produced by combining traditional production techniques with modern ones. This combination is reflected in design – traditional standards are presented in a modern and intriguing manner. The green glass bottle is a unique new element which reinforces the brand, while also standing out in the competitive environment. Dates important to Lithuanian vodka making, legends based on true facts, and pleasant, eye-catching details – the curled cut-out form reminiscent of old photographs, the slanted bar on the bottom which complements the classic symmetrical composition, and the fonts and colours which convey the identity of each sub-brand – all make the traditional vodka collection untraditional and interesting.
Dimensions & Packaging
Capacity: 500 ml. Dimensions: 70 (w) x 220 (h) x 55 (d) mm.
Tags
Stumbras, vodka, traditional, klasikine, label, package design, collection, green, Lithuanian, Studija Creata
Production Technology
Flexo printing, cold foil, embossing
Design Challenge
Making an old traditional product close and relevant to nowadays consumer.
Research
Discovering links to the past to reveal them in a modern appearance.
Inspiration
Nostalgic past. An old family album of postcards, letters and photographs. The design was created as a lovely memory from the past.
Project Duration
This line of traditional Stumbras' vodkas was introduced in late summer 2013.
Team Members
Asta Kauspedaite (Designer, "Studija CREATA")
Jurate Paulauskiene (Product development department manager, "Stumbras")
Image Credits
Edgaras Marozas

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