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Press Release

Blooming Folding Eyewear

A' Design Award 2018 Gold Winner in Jewelry Design

24 April 2018

Blooming Folding Eyewear by Sonja Iglic
Blooming Folding Eyewear by Sonja Iglic
Blooming Folding Eyewear by Sonja Iglic
Blooming Folding Eyewear by Sonja Iglic
Blooming Folding Eyewear by Sonja Iglic

Sonja Iglic · CLIENT: Sonja Iglic

Sonja‘s eyewear design was inspired by blossoming flowers and early spectacle frames. Combining the organic forms of nature and the functional elements of spectacle frames the designer developed a convertible item that can be easily manipulated giving several different looks. The product was also designed with a practical folding possibility, taking as little space as possible in the carriers bag. The lenses are produced of laser-cut plexiglass with Orchid flower prints, and the frames are made manually using 18k gold plated brass.

Press Kit

Unique Properties
The main focus of this conceptual piece is in it's ability to be changed at any point without an extensive effort of the wearer. This function of multiple looks alongside the folding system is what makes these accessories stand out. Once folded, the eyewear becomes compact which makes it really easy to carry around.
Dimensions & Packaging
Fully opened eyewear dimensions 150 mm x 120 mm x 160 mm
Fully closed eyewear dimensions 100 mm x 85 mm x 40 mm
Tags
Eyewear, Metal, Gold, Flower, Sculpture, Wearable, Color, Foldable, Versatile, Jewelry
Production Technology
The whole collection is made by hand out of 18k gold plated brass alongside the multiple laser cut plexiglass with flower prints.
Design Challenge
The biggest challenge was the ergonomic part of the eyewear's frames. It was very difficult to create the frames foldable and at the same time to achieve one continues flowing line that forms the final shape (both folded and opened).
Project Duration
The whole project developement lasted around 3 months. It started in January 2016 and was finished in April 2016 in Belgrade. This item is just one of the whole Blooming collection of jewellery and eyewear.
The whole collection was exhibited in Porte de Versailles in Paris during The International Jewellery Show Bijorhca Paris in September 2016.
Operation Flow
All the petals are connected to the metal frame with rivets. This system makes the change of the position of petals really easy. The petals can be pushed around the rivet in full circle. This system makes many different looks possible just by overlapping the petal shapes in a different way or positioning the petals differently in relation to the face.
The frame itself is also connected with rivets, so the closing system works in a similar manner as the petals.
Research
This project demanded an extensive investigation of the historical development of spectacle frames (visually and technically), in order to achieve a modern solution with a clear influence of the first types of frames.
Inspiration
Inspiration comes from growth and metamorphosis of all beings. Blooming flowers are used as symbols of change and development and are presented as movable petals.
I intended to create multi purpose items, that can adapt to specific needs of the wearer by personal changes throughout the day.
Image Credits
Image #5 Photographer Aleksandar Zivkovic, Blooming editorial, 2016.

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