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Press Release

Bread Art Magazine Article

A' Design Award 2024 Bronze Winner in Photography and Photo Manipulation Design

21 April 2024

Bread Art Magazine Article by Theodosis Georgiadis
Bread Art Magazine Article by Theodosis Georgiadis
Bread Art Magazine Article by Theodosis Georgiadis
Bread Art Magazine Article by Theodosis Georgiadis
Bread Art Magazine Article by Theodosis Georgiadis

Theodosis Georgiadis

Bread Art is a food photography series created for a printed magazine editorial. The series presents several types of bread as artistic subjects. Colored paper and minimal props form a monochromatic setting for each image. Soft side lighting from studio strobes and a softbox creates gentle shadows and highlights. The lighting reveals the texture and the tactile quality of each loaf. Careful attention to detail conveys warmth and craftsmanship. The final images were prepared for print at 210 by 297 millimeters.

Press Kit

Unique Properties
The project focused on the creative exploration of breads as artistic subjects. Using colored paper and minimal props, the endeavor aimed to capture the essence and texture of various types of bread. Soft side lighting was carefully selected to cast gentle shadows and highlights, enhancing the visual appeal and tactile qualities of the materials. Through meticulous attention to detail, the project sought to evoke a sense of texture, warmth, and craftsmanship associated with the art of food photography.
Dimensions & Packaging
size 210mm x 297mm
magazine editorial print
Tags
food photography, food styling, studio, bread, monochromatic
Production Technology
studio photo session, with the use of strobes and softbox.
Design Challenge
The difficulty was quite significant, both regarding the subject itself and the baking process, which is quite demanding and requires extensive experience and technical knowledge. Our second major challenge was to successfully combine the warm shapes of the bread with the minimalist curves of the cardboard. The cardboard also had to create harmonious curves that often resulted in "spatial movements."
Project Duration
The shooting commenced on February 9th, 2024, in Thessaloniki Greece and continued for two consecutive days. The final images were delivered on February 25th, 2024.
Operation Flow
does not exist
Research
We conducted research on the various types of bread available to determine the most suitable for the specific project. We experimented with different textures for backgrounds, such as wood, marble, and fabric, ultimately settling on a monochromatic environment.
Inspiration
The project was inspired by the warmth of bread, the shapes, textures, the smell, and the whole feeling of the subject. I visualized freshly baked bread just out of the oven, and this helped me choose the color palette for the shots.
Image Credits
theodosis georgiadis
Patents
image #1: studioT theodosis georgiadis, bread food art, 2024.
image #2: studioT theodosis georgiadis, bread food art, 2024.
image #3: studioT theodosis georgiadis, bread food art, 2024.
image #4: studioT theodosis georgiadis, bread food art, 2024.
image #5: studioT theodosis georgiadis, bread food art, 2024.
Copyrights belong to theodosis georgiadis, 2024

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