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Press Release

Bustling Life in the World Exhibition Hall

A' Design Award 2024 Silver Winner in Interior Space and Exhibition Design

20 April 2024

Bustling Life in the World Exhibition Hall by Yu Wang
Bustling Life in the World Exhibition Hall by Yu Wang
Bustling Life in the World Exhibition Hall by Yu Wang
Bustling Life in the World Exhibition Hall by Yu Wang
Bustling Life in the World Exhibition Hall by Yu Wang

Yu Wang · CLIENT: Deck Design

Introverted calm and no lack of vitality, elegant color, give people a memorable mood like Pu'er tea, the space is partly dotted with Hermes orange, gray and metal elements, will be just the right elegance art to play to the extreme. Modern wind texture layer upon layer, full of three dimensional sense and layering, highlighting the calm atmosphere of the space character, among the here, very flavor of the smoke will jump on the paper.

Press Kit

Unique Properties
Introverted calm and no lack of vitality, elegant color, give people a memorable mood like Pu'er tea, the space is partly dotted with Hermes orange, gray and metal elements, will be just the right elegance art to play to the extreme. Modern wind texture layer upon layer, full of three dimensional sense and layering, highlighting the calm atmosphere of the space character, among the here, very flavor of the smoke will jump on the paper.
Dimensions & Packaging
Project area of 680 square
Tags
Interior design, exhibition hall design, creative design
Production Technology
In the creative process, I like to use methods such as brainstorming, storyboarding, prototyping, and rapid iteration to quickly validate and optimize design ideas. I will use a wide range of design software and tools, for product design, I will use CAD (computer aided design) software or other 3D modeling tools for product structure design and visualization, as well as preparation for 3D printing and other processes.
Design Challenge
During project development, I often face creative challenges and obstacles such as changing requirements, resource constraints, and technical difficulties. In facing these challenges, I think with an open mind, look for innovative solutions, and overcome obstacles through teamwork and constant experimentation and iteration. In design projects, internal factors such as historical and social perspectives may include the culture behind the project, brand heritage, user habits, etc., which need to be considered to maintain the continuity and recognition of the design.
Project Duration
The project started in October 2021 in Shenyang and finished in August 2022.
Operation Flow
I think about how objects interact with different actions, such as transitions, animations, feedback, etc., to enhance the user experience and attract the user's attention. I think a good design comes from a deep understanding of user needs and operating habits, as well as careful handling of animation and interaction details. Through insights into user behavior and expectations, design can better meet user needs and provide a better user experience.
Research
In my design work, I conduct different types of research, including user research, market research, trend analysis, etc., in order to better understand the target audience, industry trends, and market needs. I also target my research to improve user experience, enhance product value, etc. Through research, I am able to derive insights about user needs, behavioral patterns, market trends, etc., and translate these insights into design decisions that enhance the quality of the design work and the user experience, and may have an impact on how the product or service is used and the business model.
Inspiration
I will look for design inspiration according to the specific situation and needs of the business, and constantly try different creative paths to ensure that the design works can effectively meet the business needs and win the favor of the audience. Creative stimulation is also an important part of my design process. I enjoy collaborating with teams, partners or other creatives to generate new ideas through brainstorming and creative workshops.

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