Peacebird · CLIENT: Peacebird Fashion Down Outdoor Jacket
Cold Resistant is a lightweight long down jacket designed for urban commuting and outdoor activities. The jacket is made from a fabric that combines aerogel, natural volcanic rock and seaweed polysaccharide, with a grooved fibre structure that supports air circulation and limits heat exchange. Hortobagy goose down with 780 fluffiness provides insulation at a total weight of 212 grams. A partition down-filling process, a 3D aerospace warmth locking technique and graphene heating support steady thermal comfort. The precise 3D cut gives a full yet neat silhouette.
Press Kit
- Unique Properties
- This cold-weather goose down jacket is designed for urban commuting, casual outings, and various other settings. The jacket features innovative fabrics exclusively developed by the brand and utilizes high quality Hortobagy goose down, balancing lightweight design and exceptional warmth. Integrate a scientific partition downfilling process and 3D aerospace warming locking technique, the jacket achieves a bouffant yet stylish visual appeal in line with modern aesthetic preferences.
- Dimensions & Packaging
- 64cm*112cm
- Tags
- Lightweight and comfortable, warm wrapping, safe and reliable, breathable and dry, bouffant and stylish
- Production Technology
- The fabric comprises aerogel, natural volcanic rock, and seaweed polysaccharide. It features a unique groove fibre structure that promotes air circulation and effectively inhibits heat exchange between the interior and exterior of the jacket.
The Hortobagy goose down with 780 fluffiness undergoes multiple cleaning processes, resulting in the cleanliness rating higher than 1000.
scientific partition down-filling process, 3D aerospace warming locking technique, graphene heating technology - Design Challenge
- The primary challenge is achieving a balance between warmth and lightness. To address this issue, the designers chose Hortobagy goose down as the filling material, renowned for its voluminous and feathery structures. Through a scientific partition downfilling process, this material delivers exceptional thermal insulation with a mere 212 gram weight, effectively meeting the wear demands under extremely low temperature weather.
- Project Duration
- The project commenced in January 2023 and concluded in May 2024 in Ningbo, China. It was subsequently showcased in Mainland China in October 2024.
- Operation Flow
- Advanced high performance fabrics integrate breathability and warmth, effectively regulating body temperature and moisture for a warm and fresh wear experience. The jacket features a 3D aerospace warmth locking process and the patchwork thermal storage technology lining, guaranteeing consistent thermal comfort, even in exceedingly cold conditions. The precision 3D cut fits the contours of the Asian body shape, ensuring a snug and ergonomic fit.
- Research
- As urban living standards continue to ascend, the demand for functional and comfortable clothing rises, particularly in the winter, where a lightweight yet warm jacket becomes paramount. In response to this need, this goose down jacket was developed. Through the application of advanced materials and technology, this jacket delivers exceptional thermal insulation and ensures comfort and flexibility, making it an optimal choice for the winter season.
- Inspiration
- The design team responded to the demands of urbaners by creating a lightweight, warm and breathable goose down jacket that prioritizes comfort and practicality. The jacket, crafted from exclusively developed lightweight and insulating fabrics and high quality goose down, incorporates advanced technologies such as partition downfilling, 3D aerospace warmth locking, and graphene heating, satisfying daily commuting and outdoor activities.
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