Chunli Zhou · CLIENT: Zhou Chunli
Confucius Aesthetics is a series of illustrations created to present the aesthetic values of Confucius. The series uses metaphorical imagery to express ideas such as national prosperity, social harmony, equality and love of country. Traditional Chinese auspicious motifs, including bronze ware, jade pendants, the phoenix, auspicious clouds and the elk, are combined to form the outer frame of each illustration. The drawings were made with digital painting software and printed in rich colours. The series aims to support the study and wider sharing of traditional culture.
Press Kit
- Unique Properties
- Through the review of a large number of literature and books, the use of figurative design techniques, the use of ancient Chinese auspicious elements, to assist the visual interpretation of Confucius aesthetic thought of prosperity, equality, prosperity, rule of law and patriotism.
- Dimensions & Packaging
- Printing illustrations:800mm(H)x800mm(W)(sheet size), Data size:1800mm(H)x1800mm(w),300dpi,developed and utilized. This design redesigns and cmyk.
- Tags
- Illustration design, Confucius aesthetic view, Artistic interpretation, Values, Traditional culture
- Production Technology
- This set of illustrations is drawn by the Procreate software. It is made with a high level of printing and manufacturing techniques to show beautifully illustrated details with rich colors.
- Design Challenge
- Transforming abstract ideas into concrete images is a complex and long process. Finally, the Analects of Confucius, which records the life and deeds of Confucius, was selected as an important reference, and images were combined according to relevant contents.
- Project Duration
- The project Started in February 2023 in Guiyang, China, and was completed in June 2023 in Shenyang, China.
- Operation Flow
- First of all, we refined the aesthetic value of Confucius, and chose the content of Confucius's aesthetic thought, such as national prosperity, national harmony, everyone is equal, and love for the country. Then, the metaphorical design method is used to describe the connotation of Confucius' aesthetic view, and finally, the auspicious elements are combined to form the outer frame part of the illustration. The illustrations throughout the series show an artistic image of change and unity.
- Research
- This design is designed to promote Confucius' aesthetic values. Metaphical design techniques are used to visualize Confucius's aesthetic ideas. At the same time, the artistic combination of auspicious cultural images such as bronze ware, jade pendant, phoenix, auspicious cloud and elk is realized. The whole illustration series has outstanding cultural connotation, strong visual influence, and has the value of historical and cultural inheritance and artistic promotion.
- Inspiration
- The aesthetic value of Confucius and Confucianism is a unique aesthetic paradigm in traditional Chinese culture. Its benevolence, perfection, and neutrality are the core source of its aesthetic principles. Nowadays, while economic growth, people are more inclined to explore spiritual nutrition from traditional culture. The illustration design of Confucius' aesthetic values can promote its artistic dissemination.
Press releases are available in 1 languages.