Jun Yang · CLIENT: Shanghai Soul Sound Design
For Love Life House is a sales center interior covering 1200 square meters. The space is organized around a colorful runway that extends through every area and connects the different zones. The runway guides visitors toward the experience areas and continues along the stair to the second sample area, supporting the sports theme. The walls are made of recyclable plasterboard and coated with white low odor latex paint. Black mirror steel on the ceiling raises the visual height and increases brightness, so fewer light fittings are needed. Glass tiles replace marble on the floor.
Press Kit
- Unique Properties
- In this design, the designers combine VI system and LOGO of Baoding Aicheng Real Estate Group with their case to reveal the enterprise brand image on the one hand, and build a colorful and dynamic life attitude on the other. To be specific, we aim to build a theme-based immersive space to reveal the enterprise philosophy, and cater to customer's demand for practicability while advocating a healthy sports lifestyle.
- Dimensions & Packaging
- The project covers a total of 1200 square meters.
- Tags
- Interior, Commercial, Light, Modern, Elegant, Sales Center, Experience Hall, Life House
- Production Technology
- As for the design of wall, we also strive to make it simple. We use recyclable plasterboard and coat the wall with white environmental latex paint to make sure that there's no any irritating smell. The black mirror steel on the top elevates the visual space while increasing the overall brightness, thus reducing various lighting arrangements, saving costs and reducing power consumption. Steel products can be recycled in the future.
- Design Challenge
- The shared space is more of a immersive space while maintaining sales function. The stair to the second sample area is also decorated into a runway, connecting with the runway in the first floor, setting off the sports theme.
- Project Duration
- The project started in January 2009 in Changshu and finished in April 2010 in Changshu.
- Operation Flow
- The floor is decorated with glass tiles instead of marble, reducing the environmental damage that brought by the exploitation of natural stone, and decreasing radiation. In this project, we aim to influence the rhythm of world life with the philosophy of health, environmental protection and recycling.
- Research
- Entering into the sales office, we notice that a colorful runway came into sight, which looks like a rainbow extending to each and every area of the sales office and connects every space. Meanwhile, the colorful runway could guide customers to different experience areas as an active line of the marketing space.
- Inspiration
- At current, many sales offices cater to appearanceattractiveness. While as for Baoding Aicheng Real Estate, we much more advocate a healthy lifestyle while guaranteeing stunning good looking. Furthermore, we explore function and sustainability to proved customers a healthy life in the future.
- Image Credits
- Image #1: Photographer Hui & Yun Photography Studio, ForLove Life House, 2021.
Image #2: Photographer Hui & Yun Photography Studio, ForLove Life House, 2021.
Image #3: Photographer Hui & Yun Photography Studio, ForLove Life House, 2021.
Image #4: Photographer Hui & Yun Photography Studio, ForLove Life House, 2021.
Image #5: Photographer Hui & Yun Photography Studio, ForLove Life House, 2021. - Patents
- Copyrights belong to Hui & Yun Photography Studio, 2021.
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