Deyin Zhang · CLIENT: Zhejiang University
Fresh is a mobile application designed to reduce food waste in the home. Fresh scans supermarket shopping lists to record purchased food, and users can add the items to a virtual refrigerator page. The application tracks the shelf life of each item and marks products with green, yellow and red prompt boxes according to the remaining freshness. Reminders help users consume food before it spoils. Fresh also provides weekly food waste reports and cumulative statistics that encourage sustainable consumption. The application is available for iOS and Android.
Press Kit
- Unique Properties
- Due to the current situation of food discarding caused by overbuying and leaving in the refrigerator, this app was designed. The app will record the shelf life of food and distinguish the food with different shelf life in the refrigerator through green, yellow and red prompt boxes to avoid food discarding. In addition, the app provides weekly wasted food reports and cumulative statistics to educate users about sustainable consumption and reducing food discarding.
- Dimensions & Packaging
- Launched on IOS and Android
- Tags
- refrigerator assistant, app, sustainable consumption, reduce food waste
- Production Technology
- People can use this app to scan supermarket shopping lists to get food purchase records and add food to the app. App will track the shelf life of food and remind people to avoid aliment wasting. In addition, the application also provides weekly waste food reports and cumulative statistics to educate users on sustainable consumption and reduce aliment discarding.
- Design Challenge
- When this app is fully technically feasible, the only challenge is how to call on more people to use this app. We use visual graphics with a sense of design and differentiated prompt boxes to remind users. To be sure, the more people use this app, the less food will be wasted.
- Project Duration
- This project started in January 2022 in Hangzhou, China, and it is still under developing.
- Operation Flow
- First, scan the supermarket shopping list with the app, and the screen will get the purchased food. Users can drag specific foods to the "my fridge" page. App will actually record the shelf life of food and distinguish the different shelf life of food in the refrigerator through green, yellow and red prompt boxes to remind to avoid wasting. In addition, the application also provides weekly waste food reports and cumulative waste food statistics to educate users on sustainable consumption and reduce aliment waste.
- Research
- With the development of material conditions, people used to overbuying food and forget the them in the refrigerator, resulting in a huge discarding of food. Based on this huge social problem, several extensive interviews was conducted with Chinese community residents, surveying their shopping and food storage in their refrigerators. After many discussions and user interviews with students majoring in design at Zhejiang University, the app was finally designed to skillfully educate users about sustainable consumption and reducing food discarding.
- Inspiration
- It is estimated that a third of all food produced each year, equivalent to 1.3 billion tons of food worth about 1 trillion U.S. dollars, ends up rotting in consumer and retailer trash bins or spoiled by improper transportation and harvesting.Sadly, people get in the habit of buying too much aliment, or forgetting to eat it before its sell-by date, leading to huge aliment discarding.
Press releases are available in 1 languages.