Green Gold · CLIENT: Taiwan Green Gold Homeland Co., Ltd
Greengold examines how futuristic presentations can be understood through color and clothing. Since the product mainly expresses the role of brain development, the element of astronauts is also considered. Clothing styles and accessories have also done a synthesis of the above research, using a lot of silver and blue for visual design
Press Kit
- Unique Properties
- GREEN GOLD is a company that serves health and women's fashion. The inspiration for this work is to create a woman who can be sci-fi and smart, using an astronaut-like medium and indescribable wisdom to break away from the image of traditional health products
- Dimensions & Packaging
- All photos shot on Canon 5D Mark III cameras with 125mm Lenses,
I Post-production the photo on photoshop and Lightroom - Tags
- photo, blue, fucture, woman, circle
- Production Technology
- GREEN GOLD shoot with High-key, combined with monochrome background for lighting effects, and flash for depth of field shooting
- Design Challenge
- When the image of cash health products is spread as parent-child,family and other images,we directly use the story image to challenge the traditional market concept and established impression
- Project Duration
- 2020 April.3 start in Taipei city
2020 April.28 finsh in Taichung city
2020 May.1 display in Twgreengold website - Operation Flow
- The image has now been released on Greengold's official website,which visually conveys the high-level and dignified sense of the product.And the use of the Internet to spread more people to understand the products
- Research
- In order to differentiate the product image from the market, we studied how to use color and clothing to make people understand the futuristic presentation. Since the product mainly expresses the role of brain development, the element of astronauts is also considered. Clothing styles and accessories have also done the above research synthesis
- Inspiration
- GREEN GOLD use the elements of astronauts, transparent, reflective and colorful luster to depict the image of wisdom and science fiction
- Image Credits
- Image #1: Photographer Kai-Chieh Chang，Future man， 2020
Image #2: Photographer Kai-Chieh Chang，Future man， 2020
Image #3: Photographer Kai-Chieh Chang，Future man， 2020
Image #4: Photographer Kai-Chieh Chang，Future man， 2020
Image #5: Photographer Kai-Chieh Chang，Future man， 2020 - Patents
- Copyright ©2020 Green Gold
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