Geumpung Brewery Co., Ltd · CLIENT: Geumpung Brewery
Gilsang 7days is a home brewing kit for makgeolli, a traditional Korean rice drink. The kit adapts a recipe from Sanga Yorok, a 15th-century Korean culinary text, into a simple seven-day process. Pre-cooked porridge and steamed rice are supplied in sealed containers, together with nuruk and a straining cloth, so little preparation is needed. High-temperature sterilization supports safety and a long shelf life. The packaging is made of eco-friendly paper with the texture of old manuscripts, and a printed code links to video guides in several languages.
Press Kit
- Unique Properties
- The Gilsang 7days Kit reinterprets the traditional recipe from Sanga Yorok into a modern home-brewing experience. Pre-cooked porridge and rice are provided in sealed containers, accompanied by nuruk and a straining cloth to minimize preparation. The packaging, crafted from eco-friendly paper with textures reminiscent of old manuscripts, incorporates a QR code offering multilingual guidance, reducing printed materials and supporting sustainability.
- Dimensions & Packaging
- Package Size: 213mm × 92mm × 290mm
Package Material: Eco-friendly paper
Container Material: Polypropylene (PP)
Technical Features: High-temperature sterilization, long-term preservation - Tags
- Korean Heritage, DIY Makgeolli, Traditional Recipe, Food Kit, Cultural Experience
- Production Technology
- The packaging uses eco-friendly paper materials with minimal printing processes, replicating the tactile aesthetics of ancient manuscripts. High-temperature sterilization and sealed packaging ensure safety and long shelf life. A QR code links to multilingual video guides, reducing the need for printed manuals and supporting sustainability.
- Design Challenge
- The main challenge was to preserve authenticity while adapting the brewing process for modern consumers. By simplifying ingredient preparation and introducing sterilized sealed packaging along with QR-based guidance, the kit balances tradition with modern practicality, laying the foundation for wider cultural adoption of Makgeolli.
- Project Duration
- The project began at Geumpung Brewery in Ganghwa, Incheon, in March 2025, completed development in August 2025, and was first launched in September 2025. All production and operations take place at Geumpung Brewery.
- Operation Flow
- Over seven days, users complete simple steps to brew their own Makgeolli:
Day 1: Mix porridge and nuruk to begin fermentation
Day 2: Add steamed rice to accelerate fermentation
Day 7: Strain with cloth, dilute with water, and enjoy
Step-by-step video guides accessible via QR code ensure even beginners can enjoy an authentic brewing experience. - Research
- The Gilsang 7days Kit simplifies traditional brewing, connecting cultural heritage with modern lifestyles. Pre-packaged ingredients and guided video tutorials allow anyone to craft Makgeolli with ease, fostering accessibility to Korean traditional liquor and contributing to cultural preservation.
- Inspiration
- This project draws inspiration from Sanga Yorok, a 15th-century Korean culinary text. It seeks to inherit the wisdom and craftsmanship of the past in a modern context, transforming the seemingly complex process of traditional liquor brewing into an accessible hobby. The aesthetics of ancient manuscripts are reflected in the design, while modern conveniences such as pre-prepared ingredients create a unique brewing experience that bridges past and present.
- Image Credits
- Image: Photographer White, Gilsang 7days, 2025.
Press releases are available in 1 languages.