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Press Release

Heinberg Packaging Design

A' Design Award 2025 Iron Winner in Packaging Design

19 April 2025

Heinberg Packaging Design by Wallrus Design Studio
Heinberg Packaging Design by Wallrus Design Studio
Heinberg Packaging Design by Wallrus Design Studio
Heinberg Packaging Design by Wallrus Design Studio
Heinberg Packaging Design by Wallrus Design Studio

Wallrus Design Studio · CLIENT: Heinberg Co.

Heinberg is a bottle packaging design created for an energy drink. The name refers to a majestic mountain, and the graphics show minimalist mountains and waterfalls drawn with soft, flowing lines. The calm imagery is intended to express authenticity, strength and nature. The bottle measures 220 by 85 by 85 millimetres and is shaped to fit comfortably in the hand for easy carrying. A screw-top lid prevents leaks. A shrink label carries the artwork and includes a protective layer that shields the drink from sunlight.

Press Kit

Unique Properties
This design is not only visually appealing but also functional and sustainable, aiming to create a unique experience for the consumer. Hienberg is a premium drink that combines authentic flavors with high quality, and its packaging reflects these values.
Dimensions & Packaging
220 mm x 85 mm x 85 mm
Tags
Label Shrink, Energy Drink
Production Technology
Label Shrink
Design Challenge
To further protect the product, the packaging includes a UV-protective layer that shields the beverage from sunlight.
Project Duration
The project started in March 2023 in Tehran and finished in September 2024 in Tehran.
Operation Flow
The packaging features minimalist designs of mountains and waterfalls, evoking a sense of calm and authenticity. These designs are created with soft, flowing lines to align with the Hienberg brand.
Research
The bottle is designed to fit comfortably in hand and is easy to carry. The screw-top lid prevents leaks
Inspiration
Hienberg means "majestic mountain", and this name has inspired our packaging design. Our goal was to convey a sense of authenticity, strength, and nature to the consumer.
Image Credits
Photographer: Iman Alemozaffar
Patents
Copyright 2025 Heinberg co. all rights reserved.

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