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Press Release

Innato Collection Tableware Set

A' Design Award 2020 Bronze Winner in Bakeware, Tableware, Drinkware and Cookware Design

23 April 2020

Innato Collection Tableware Set by Ana Maria Gonzalez Londono
Innato Collection Tableware Set by Ana Maria Gonzalez Londono
Innato Collection Tableware Set by Ana Maria Gonzalez Londono
Innato Collection Tableware Set by Ana Maria Gonzalez Londono
Innato Collection Tableware Set by Ana Maria Gonzalez Londono

Ana Maria Gonzalez Londono · CLIENT: Innato Design

The main challenge of the Innato Collection was to turn rapid prototyping into final products evidencing their design process and methods in a aesthetically coherent way. The product reflects the influence of technology and digital fabrication on the design of daily objects and use of traditional materials, in this case seen on the nesting and laser cutting of the 3d models. They evidence an almost direct transition from digital modeling, to prototype, to product, while showcasing the adaptability of such an organic material as ceramics into something geometric and modern.

Press Kit

Unique Properties
The Innato tableware set pieces reflect the influence of technology and digital fabrication in daily objects and traditional materials, in this case seen on the nesting and laser cutting of the 3d models. They evidence an almost direct transition from 3d modeling software, to prototype, to product.
Furthermore, It gives people a chance to find pleasure in small, everyday things and elevate the ordinary to suit their creative demands, and have their belongings become conversation starters.
Dimensions & Packaging
Enameled ceramic mug. Microwave and dishwasher safe.
Size: 7.5cm x 10cm x 7.5cm
Enameled ceramic plate. Microwave and dishwasher safe. Size: 14cm x 14cm x 1.3cm
Tags
ceramics, prototyping, geometrical design, tableware, homeware, Modern Design, coffee set, tea set
Production Technology
Made of ceramics inn a mostly semi manual process. The initial matrix was 3d modeled, later nested and laser cut. The pieces glued and the matrix prepared to cast a plaster mold to then extract the ceramic pieces for further burning and enamelling.
Design Challenge
How to turn rapid prototyping into final products evidencing their design process and methods in a aesthetically coherent way.
Project Duration
This project was started in 2016 and has continued to gradually evolve and develop over years. The latest piece added to the set was designed in 2019.
Operation Flow
The Innato Tableware set is meant to be a functional yet decorative collection. The saucer plates have an indentation which adds stability during transport to the cups placed on it. The additional space created by the placement of the cup to a side allows to set a "snack" like biscuits, muffins or such in the plate at the same time making it visually appealing when serving a table.
Research
The project began as an exploration of the use of technology to design using natural materials like ceramics. Blending contradicting geometries and concepts. And exploiting the benefits of rapid prototyping.
Inspiration
Innato is inspired by the duality between classic and modern styles and a constant blend between organic and geometric made possible by the main material itself. Ceramics, often used in very organic and classic scenarios can be given a contemporary/modern feel through shape, color and graphics.
It is also inspired by the evolution of prototyping techniques aimed by technology and the impact they can have on how we conceive and design objects and the aesthetics that are somewhat forced by them.
Image Credits
Image #4 Optional Image, Adaptation (photoshop montage) from John Forson's photography, 2018

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