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Press Release

Korean Grapefruit Tea Packaging

A' Design Award 2023 Iron Winner in Packaging Design

20 April 2023

Korean Grapefruit Tea Packaging by Jian Sun
Korean Grapefruit Tea Packaging by Jian Sun
Korean Grapefruit Tea Packaging by Jian Sun
Korean Grapefruit Tea Packaging by Jian Sun
Korean Grapefruit Tea Packaging by Jian Sun

Jian Sun · CLIENT: Sun Design

The story of grapefruit tea drink and fashionable traditional culture is a little girl's fantasy, which can find inspired by her traditional clothing. It dances like a girl in a traditional Korean costume. The whole package is exquisite and traditional, which complements the grapefruit tea gold and Korean traditional blue, and stands out from the competition. The main reason for designing the packaging of Korean pomelo tea drinks is to make them stand out in the homogeneous market and attract the attention of every generation.

Press Kit

Unique Properties
Most juice packages are designed with real pictures of fruits and related elements, but this package is different. On the whole, it dances like a girl wearing traditional Korean clothes. The whole package is exquisite and traditional, and matches with grapefruit gold and Korean traditional blue.
Dimensions & Packaging
W 50mm x D 45mm x H 23mm
Tags
#Korean Grapefruit Tea#Drinks#Korean Drinks
Production Technology
Aluminum aerosol cans are one of the types of aluminum cans. At present, aluminum aerosol cans are developing very fast. Aluminum aerosol cans have the advantages of light weight, excellent ductility, strong plasticity, good sealing, and excellent corrosion resistance.
Design Challenge
The most important difficulty is to print gold, blue, and two colors together. More refined plate making is required for printing.
Project Duration
May June 2021, Korea
Operation Flow
Fashion and modern style are attractive and pleasant for every generation. In addition, for the sake of exquisite packaging, South Korean pomelo tea uses printing and printing on aluminum plates, which makes aluminum plate metal cans not only serve as food fresh-keeping, but also play a decorative role in appearance, which can attract customers' attention.
Research
Before the design, I studied the market for about one month to see the concept and appearance of other packaging in the market and find my own solution. In order to be different and attractive, choose the right design content.
Inspiration
The main reason for designing the packaging of Korean pomelo tea drinks is to make them stand out in the homogeneous market and attract the attention of every generation. Most people like drinks rich in vitamin C.
Image Credits
All pictures:
Photographers sun jian
Patents
Copyright Sun Design

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