PolyMorphArchitects · CLIENT: Automobili Lamborghini S.p.A, Zhengzhou Zhongyue Lamborghini Trading Co Ltd
Lamborghini Exhibition Center is a car exhibition building completed in 2019 in Zhengzhou, China. The building covers 1030 square meters and holds four main areas: a new car exhibition space, a sales and service shop, a VIP lounge and a management office. The form is shaped by a twisting volume based on 60 degree angles, inspired by the lines of sports cars. A continuous revolving facade uses parallelograms and triangles, integrating the windows into one surface. A visual corridor between the two floors reduces the visual weight of the volume on the small site.
Press Kit
- Unique Properties
- This is Lamborghini's third independent designed exhibition center globally, representing the sensation of the site brought by Lamborghini's handling performance which gives full consideration to the spaces required for an exhibition hall and respects the client's culture as a key driver of the project. The building includes four main functional spaces: new car exhibition area, automobile sales servicshop 4S, VIP Lounge and management office.
- Dimensions & Packaging
- The project has 1030 square meters.
- Tags
- exhibition center, management office, VIP Lounge, Automobile Sales Servicshop 4S
- Production Technology
- The entire building is surrounded by a continuously revolving facade and making use of parallelograms and triangles as a base language, creating continuous surface and integration of windows, establishing an interweaving between the building and surrounding site. The entire space is activated by a design with continuous horizontal striation scoupled with vertical twists.
- Design Challenge
- The project covers an area less than 1000 m2, the biggest challenge is how to mediate between these two conditions within limited space, combining the features of the site to create a building that can reflect Lamborghini’s corporate spirit and creating a truly exceptional design.
- Project Duration
- The project finished in 2019 in Zhengzhou, China.
- Operation Flow
- Visitors can engage in a type of spatial dialogue with the exterior environment through the windows unique design and spatial characteristics of the windows. Walking inside the building has the same allure or driving a special super car, while maintaining a spatial relationship between indoors and outdoors views. To eliminate the pressure of building volume, the design creates a visual corridor by use of a programmatic twist between the two floors, creating an elegant presence to new visitors.
- Research
- Selection of the site is a departure from the usual strategy, located in a city center location in a shop front which only offer limited options for how realization of the exhibition center space. Like an inverted triangle, the site for the new building is located near the airport highway at South Third Ring Road in the Zhengzhou New Zone adjacent to a 24-meter high existing building to the north with green park space located to the south, covering an area of less than 1000 m2.
- Inspiration
- The concept design of the Lamborghini exhibition center is inspired by Lamborghini's classic vehicle type iteration; The building emphasizes a strong visual and spatial momentum created through the form, a strong, dynamic, twisting volume which is a result of use of 60 degrees angles. The design starts with drawing inspiration from Lamborghini supercar's powerful lines and dynamic angles which draw a strong relation to the surrounding site, creating a new type of architectural landmark.
- Image Credits
- Image #1,2,3,4,5: Xia Zhi
- Patents
- Trademark (2019) Trademark Holder.
Press releases are available in 1 languages.