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Press Release

Mawa Branding Corporate Identity

A' Design Award 2025 Bronze Winner in Graphics, Illustration and Visual Communication Design

19 April 2025

Mawa Branding Corporate Identity by Mohammed Obaid
Mawa Branding Corporate Identity by Mohammed Obaid
Mawa Branding Corporate Identity by Mohammed Obaid
Mawa Branding Corporate Identity by Mohammed Obaid
Mawa Branding Corporate Identity by Mohammed Obaid

Mohammed Obaid · CLIENT: Mohammed Obaid

This design features an interwoven gold circular emblem, symbolizing unity, strength, and continuity, paired with modern sans serif typography for clarity and sophistication. Inspired by geometric patterns in luxury architecture, the gold gradient adds depth and reflects premium quality. Crafted using advanced digital tools, it is optimized for scalability and versatility across various applications, ensuring consistent performance in print, digital, and large format mediums. This harmonious blend of cultural symbolism and contemporary elegance creates a lasting visual impact.

Press Kit

Unique Properties
This design features an interwoven gold circle symbolizing unity, strength, and continuity, paired with sleek typography for clarity and sophistication. The premium gold color reflects luxury and high quality, making it unique and memorable. It balances elegance and cultural meaning, embodying "Mawa" as a symbol of comfort and belonging.
Dimensions & Packaging
This non-physical logo design features a geometric circular emblem with smooth, interwoven elements symbolizing unity and strength. A gold gradient adds depth and luxury, crafted using advanced digital tools. The modern sans-serif typography is precisely aligned with the emblem, ensuring balance and clarity. Optimized for scalability, the design maintains its versatility across print, digital, and large-format applications, making it both functional and visually impactful.
Tags
Luxury logo design, real estate branding, gold emblem, elegant typography, unity and strength, premium branding, modern design, scalable logo, cultural symbolism, timeless appeal
Production Technology
Used Adobe Illustrator to make the logo and all it's applications, the photos was edited using Adobe Photoshop.
Design Challenge
The hardest part was combining cultural meaning with a modern, luxurious look. We needed the design to reflect the Arabic meaning of Mawa while appealing to a high-end market. Creating the gold circle to symbolize unity and luxury, while making it work across different formats, was a big challenge. Limited feedback and ensuring the design connected with all audiences were obstacles we overcame by testing and refining the design multiple times.
Project Duration
This project was designed in February 2022, In Riyadh Saudi Arabia, and it is used in the company's office.
Operation Flow
This logo operates as a versatile and impactful visual identity, seamlessly adapting across various mediums like print, digital, and signage. Its clean, modern design ensures clear communication, while the interwoven gold circle adds an element of sophistication and memorability. The balance between the emblem and typography makes it instantly recognizable, creating a strong connection with the audience. Its elegance and scalability ensure consistent performance across all applications.
Research
This design was created through research aimed at developing a logo that embodies luxury and comfort in the real estate sector. It symbolizes unity, strength, and premium quality by blending cultural symbolism with modern luxury branding trends. Designed using Adobe Illustrator, feedback from experts and clients refined the concept. The gold circular emblem and modern typography enhance emotional connection and clarity, establishing trust and elevating design standards in the industry.
Inspiration
Similar geometric and circular patterns can be found in luxury architecture, such as golden domes or ornamental designs in upscale buildings.

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