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Press Release

Musegg Individual Fitted Sound System

A' Design Award 2024 Silver Winner in Audio and Sound Equipment Design

16 April 2024

Musegg Individual Fitted Sound System by Juergen Seidler
Musegg Individual Fitted Sound System by Juergen Seidler
Musegg Individual Fitted Sound System by Juergen Seidler
Musegg Individual Fitted Sound System by Juergen Seidler
Musegg Individual Fitted Sound System by Juergen Seidler

Juergen Seidler · CLIENT: Loutd

Musegg redefines premium audio by creating a balance between art, audio perception, and sustainability. Its sleek, minimalist exterior revolves around an elliptical cross-section based on the golden ratio. Seamlessly integrating into modern spaces, the design enhances acoustic properties. Its audio design principle prioritizes adaptability over perfection, allowing for remote-fitted acoustics to optimize individual sound experiences. The sustainable design provides instant tool-free electronic upgrades and thereby extends the lifespan of mechanical and electromechanical components.

Press Kit

Unique Properties
Musegg's industrial design centers around an elliptical cross-section developed using the golden ratio. It positively influences acoustic properties while seamlessly integrating into modern spaces. It connects with widely used IoT and streaming services, allowing for remote-fitting acoustics to achieve the desired sound. A unique feature globally! The value preservation concept extends the lifespan of mechanical and electromechanical components, enabling instant tool-free electronic upgrades.
Dimensions & Packaging
Frequency response: 20Hz – 24kHz
Sound Pressure Level: 108dB
Services: Airplay 2, Tidal Connect, Spotify Connect, Airable - radio index & podcasts, UPNP/DLNA, Horooc Self Fitting, Horooc remote fitting
Inputs: eARC, Line In, Digital input
Width: 41cm
Height: 114cm
Depth: 61cm
Packaging: 3,5kg reusable flightcase
Tags
Design Speaker, High-End, One-Click, Horooc, Musegg, individually fitted, smart home experience
Production Technology
For manufacturing the enclosure, we combine thermoplastics as a material with the structural design of a composite sandwich buildup. This allows us to set stiffness and damping as needed, making manufacturing more efficient than for wooden housings. We exclusively use recycled thermoplastic materials, steel, and aluminum for manufacturing to ensure that everything can be recycled. In addition to a local operating system, a cloud system was developed as an interface between the user and the company for remote-fitting acoustics.
Design Challenge
1. A manufacturing process for the enclosure had to be developed in which 8 thermoplastic parts can be seamlessly and flawlessly assembled to a monocoque, and easily coated with an ultra-matte finish, what makes silhouette even appear slimmer.
2. A process of remote interaction between user and audio specialist with synchronous data transfer was developed. While collecting the customer's needs, the specialist can view user data, analyze it, and create an acoustic fitting, which the user can set at the device on-site.
Project Duration
The project started in Graz, Austria, in September 2018. The design and MVP were presented in 2019. In 2021, electronic modules coupling "one.click" were developed. By 2022, the operating system, cloud application, and mobile applications had been developed to a stage where they could be demonstrated to the public. The level of industrialization allowed for the production of Series 0. In 2023, units from Series 1 were delivered in our reusable packaging. In 2024, Series 2 was produced using a new scaled production process.
Operation Flow
Musegg is delivered in a reusable flight case. Unzip, screw on stands, put in place, and connect to peripherals. In 6 minutes, you're done. After measurement and remote-fitting acoustics, Musegg seamlessly integrates into first-party platforms like Apple Home, Spotify, or Tidal. Measurement equipment and flight cases are collected for reuse. In case of a hardware upgrade, the old electronics module is returned to the factory and replaced by the newest version. Individual settings are restored from a cloud.
Research
The center of our audio design philosophy is the human being and hearing characteristics. Hearing ability changes with age, and our habits and experiences shape our perception of sound. Everyone perceives music differently and has unique preferences. Even the environment in which we listen significantly affects the playback. Building a perfect speaker is not possible. Instead, a sound core that allows the greatest possible degree of freedom for personal customization is the best solution to cater to user needs.
Inspiration
While Bluetooth speakers today offer excellent industrial design, usability, connectivity, and good sound at an affordable price, premium HiFi, also known as high-end, still clings to its towers of gear. One function per device as it was 30 years ago. This market observation inspired us to adapt premium HiFi for a new generation. It should offer good design without taking up much space, be easily accessible for trial, audio-fitted to the user, and seamlessly integrate into users' rapidly evolving environment.
Image Credits
https://www.loutd.com/
Patents
Patented. AT525078A4. Jürgen Seider. 2022. AT.
Registered Design. 007562186-0001. Jürgen Seidler. 2020. EN

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