Oraimo Technology Limited · CLIENT: Oraimo Technology Limited
Oraimo is a set of wireless earbuds designed for comfortable listening in daily life. The design follows a minimalist approach, with a smooth rounded shape, a clean white finish and anodized metal accents that add a subtle sheen. Automatic noise cancellation reduces ambient noise, and the battery supports up to thirty hours of use. The earbuds pair instantly when the case is opened, while smart touch controls and clear status indicators guide operation. A dedicated app allows noise cancellation modes and sound profiles to be adjusted.
Press Kit
- Unique Properties
- The product overcomes the dilemma of combining sound quality, comfort, and noise cancellation function faced by traditional earphones, achieving comfortable listening in all scenarios. Guided by the brand philosophy of minimalist design and smart experiences, it integrates an elegant form, intuitive interactions, and AI functions to create a seamless auditory experience and life enjoyment for users.
- Dimensions & Packaging
- 73.6mm*73.6mm*18.7mm
- Tags
- Minimalist Aesthetics, AI Voice Assistant, Automatic Noise Cancellation, Long Battery Life
- Production Technology
- The product follows a CMF approach focused on clear layers and sensory balance. It is finished in smooth white, symbolizing simplicity and openness, while anodized metal accents add a soft, subtle sheen that contrasts gently with the white surfaces.
- Design Challenge
- The challenge is integrating the speaker into daily life. The AI Smart Assistant manages device status, power distribution, and data synchronization in the background, so users do not have to lift a finger. When you leave home, the earbuds automatically switch to noise cancellation mode. When you return, the speaker takes over the playback instantly. Paired with the intelligent lighting system, it offers an efficient, comfortable, and emotionally engaging experience.
- Project Duration
- Designed and developed in Shenzhen in March 2025, the project is expected to be launched in Southeast Asia, Africa, and the Middle East in March 2026.
- Operation Flow
- The wireless earbuds are equipped with automatic noise cancellation, effectively reducing ambient noise. With a 30-hour battery life, they offer all-day use. Instant pairing upon opening the case, clear status indicators, and smart touch controls make operations much more convenient and intuitive. The dedicated app allows customization of parameters like noise cancellation modes and sound profiles for a personalized experience.
- Research
- The earbuds are designed to deliver a high quality audio experience by effectively blocking ambient noise, reproducing rich audio details, and offering nearly weightless comfort through optimized ergonomic designs. From instant pairing to intelligent, environment adaptive noise cancellation, every detail is intended to turn cutting edge acoustic technology into a natural, reliable presence in daily life.
- Inspiration
- Centered on minimalist design and smart experiences, the product features a smooth, rounded shape, a clean white base, and subtle metallic accents, creating a distinctive visual language that embodies the idea that minimalism is intelligence. With intuitive operations, it delivers natural interactions, so natural that it almost feels instinctive.
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