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Press Release

Pesiu Pendant

A' Design Award 2026 Bronze Winner in Jewelry Design

28 April 2026

Pesiu Pendant by Shenzhen Junpei Jewelry Group Co., Ltd
Pesiu Pendant by Shenzhen Junpei Jewelry Group Co., Ltd
Pesiu Pendant by Shenzhen Junpei Jewelry Group Co., Ltd
Pesiu Pendant by Shenzhen Junpei Jewelry Group Co., Ltd
Pesiu Pendant by Shenzhen Junpei Jewelry Group Co., Ltd

Shenzhen Junpei Jewelry Group Co., Ltd · CLIENT: Shenzhen Junpei Jewelry Group Co., LTD

Pesiu is a pendant inspired by Pixiu, a mythical creature of Chinese tradition linked with fortune and protection. The playful and friendly form softens the solemn look of traditional jewelry. Interactive details include round eyes that open and close through a gravity lever mechanism, ingot shaped ears that move with a gentle touch, and a gold cash coin that can be flipped and rotated. Each piece is handmade with filigree and silk grain engraving that define the soft fur, while gemstones and diamonds add brilliance.

Press Kit

Unique Properties
Inspired by the Eastern mythical hybrid creature Pixiu, the pendant reinterprets a traditional symbol through a contemporary lens. Its playful and friendly form softens the solemnity of traditional jewelry. Dynamic interactive details like blinkable eyes, movable ears, and a reversible gold cash coin enliven the piece with animated charm. Exquisite techniques including openwork enamel and silk grain engraving vividly capture the spirited expression of the creature and reflect a sense of luxury.
Dimensions & Packaging
product dimensions, 27.8 x Depth mm x 43.5 mm
Tags
Eastern Mythical Hybrid Creature Pixiu, Playful and Friendly Form, Symbol of Fortune and Wealth, Dynamic Interactive Features, Gemstones and Diamonds Setting, Silk Grain Engraving Techniques
Production Technology
Each piece is meticulously handmade using filigree and silk grain engraving techniques. Fine gold threads outline its lively contours like embroidery, while delicate carving defines its facial structure and soft fur, infusing the piece with lifelike vitality and a smooth handfeel.
The large gold cash coins are adorned with gemstones and diamonds, exuding a noble brilliance. The high jewelry grade rail setting ensures secure, seamless inlay and elegant, comfortable wear against the skin.
Design Challenge
The challenge is to overcome the rigid, old image of Pixiu jewelry and create a new form that aligns with modern aesthetics. While preserving liveliness, the design softens facial expressions of Pixiu, reducing severity. It integrates many Chinese elements. The ears take the shape of ingots, symbolizing the gathering of wealth and prosperity. The eyebrows and whiskers are styled with auspicious cloud patterns, creating a dignified yet friendly expression and a protective presence.
Project Duration
Designed and developed in Beijing in January 2024, the product was launched in China in June 2024.
Operation Flow
The round eyes of Pixiu operate through a gravity lever mechanism, allowing the eyes to open and close with the movement of the wearer, symbolizing eyes open to attract wealth, eyes closed to safeguard wealth. The ingot shaped ears with a rebound structure move with a gentle touch, adding a playful charm. Joined using clamping technique, the two gold cash coins can be flipped with fingertips. The large gold cash coin at the bottom can rotate 360 degrees, creating a wealth in hand effect.
Research
Through research, the design team found that traditional Pixiu accessories tend to emphasize auspicious symbolism while falling short in aesthetic appeal. Often regarded as lucky charms, they struggle to meet the fashion tastes of contemporary young consumers. In response, the team reimagined Pixiu through modern design language, playful interactive features, and refined craftsmanship, creating a piece that both inherits cultural depth and aligns with modern aesthetics.
Inspiration
Pixiu is an auspicious creature in Chinese mythology, revered and loved for its power to draw in fortune and ward off evil. Traditionally crafted as ornaments or accessories, it embodies wishes for prosperity and safety. By drawing on the lively expressions of the Jade Pixiu of the Han Dynasty, the piece breathes new life into the ancient mythical creature for contemporary wearers through modern design language and fine jewelry craftsmanship.

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