Yang Su · CLIENT: Nonezone Design
Pierre De Ronsard is a bakery interior covering 110 square meters. The design displays the baking process and desserts within one open retail space. The guiding concept is an ambiguous boundary between the shop and the inner street of the shopping mall. A perforated curved wall with ivory paint stands near the main entrance, and the spacing of the holes changes gradually. Laminated metal sheets of various heights serve as display units and as an interactive installation. Solid blocks replace fixed interfaces, so inside and outside connect.
Press Kit
- Unique Properties
- As a retail shop mainly for displaying the baking process and desserts, this project is designed to create a spatial feature with the concept, and establish the special atmosphere, so as to extend the possibility of the shop design. The relationship of mutual penetration endows the space with openness to some extent, and connects the internal and external space with the physical dissolution and fusion.
- Dimensions & Packaging
- The project covers a total of 110 square meters.
- Tags
- Interior, Commercial, Baking Shop, Boundary, Modern, Elegant, Simple, Intervention
- Production Technology
- The laminated metal sheets with various heights play roles of displaying and interactive installation with customers.
- Design Challenge
- One side of the site faces the inner street of the shopping mall, and therefore starting from the thought of the boundary, a block is used to replace the interface, to obtain an ambiguous boundary of space by the minimalist design.
- Project Duration
- The project started in July 2018 in Wuxi and finished in November 2010 in Wuxi.
- Operation Flow
- Centered on the concept of ambiguous boundary, the perforated curved wall with ivory paint near the main entrance responds with the gradually varied spacing of holes.
- Research
- As Martin Heidegger said, the boundary is not the stop of something, but the appearance of something new. As the case is located in an inner street facing shopping malls, designers take the boundary thinking as the starting point, replace the interface with body blocks, and blur the boundary of space through subtraction design.
- Inspiration
- Pierre de ronsard represents the well-known Eden Rosegem, and also the name of a modern French poet, who was widely spread for his description of human beings with a metaphor of flowers. It is selected for the name of a shop by the owner, as an extension of romantic meaning.
- Image Credits
- Image #1: Photographer Ming Chen, Display Rack, 2018.
Image #2: Photographer Ming Chen, Bar Counter, 2018.
Image #3: Photographer Ming Chen, Seat, 2018.
Image #4: Photographer Ming Chen, Display Rack, 2018.
Image #5: Photographer Ming Chen, Entrance, 2018. - Patents
- Copyrights belong to Yang Su, 2018.
Press releases are available in 1 languages.