Hero Motocorp · CLIENT: Surge EV
Surge S32 seamlessly transforms between a two wheeler and a three wheeler in 3 minutes. It's the world's pioneer Class changing vehicle, adaptable to any surface, be it mud, pebbles, sand, and more. Plus, it automatically customizes the user interface and controls based on the vehicle type with 3 buttons, empowering individual users to effortlessly switch between vehicles. Drawing inspiration from horses, Surge tackles core mobility challenges by offering multipurpose and modular vehicles.
Press Kit
- Unique Properties
- 1. Product Brief - SURGE S32 is a unique mobility solution, It can transform between a Two-wheeler & a Three-wheeler in 3 minutes.
2. Uniqueness - Surge S32 is the world's First Class changing vehicle.
3. Features -
A) The conversion can be performed on any surface i.e. Mud, Pabbles, sand, etc.
B) The vehicle automatically customizes the User interface & controls as per the vehicle type (Two or Three-wheeler).
C) A single user can perform the conversion by operating 3 Buttons - Tags
- Surge EV, Surge S32, Surgeahead, Hero Surge
- Project Duration
- The project started in Sept. 2018 and the Vehicle was unveiled on 23rd Jan 2024, product videos received 250 Million views on social Media. The project was carried out in New Delhi India.
- Operation Flow
- The conversion between Three-wheeler & Two-Wheeler can be performed by 3 Buttons. The user is required to press the buttons sequentially to perform the next step.
Three Wheeler to Two Wheeler conversion
Step - 1 Press the Ichange switch
Step -2 Press Detach Switch
Step -3 Open the windscreen
Step - 4 Pull the Scooter Out
Step -5 Press Two-wheeler Retraction switch
Step -6 Pull Out Two Wheeler
Drive Away - Inspiration
- In ancient times, horses were the primary source of commute. People could customize their vehicles through the attachments like carts, barouches, wagons, etc. With the advent of Automobiles single-purpose & customised vehicles came into use.
Surge Takes inspiration from the past & uses technology from the future to Craft unique mobility solutions. The modularity of Surge S32 is a stepping stone to bring the multipurposeness back into mobility. - Patents
- More than 40 Global patents are filled across all the technological innovations of the Product.
Press releases are available in 1 languages.