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Press Release

Taste Connnection X Multifunctional Bag

A' Design Award 2020 Silver Winner in Fashion and Travel Accessories Design

22 April 2020

Taste Connnection X Multifunctional Bag by Chinhua Huang and Chad Fan
Taste Connnection X Multifunctional Bag by Chinhua Huang and Chad Fan
Taste Connnection X Multifunctional Bag by Chinhua Huang and Chad Fan
Taste Connnection X Multifunctional Bag by Chinhua Huang and Chad Fan
Taste Connnection X Multifunctional Bag by Chinhua Huang and Chad Fan

Chinhua Huang and Chad Fan · CLIENT: TAGather Goods Co., Ltd

Taste Connection X is a multifunctional bag that can be used as a backpack, a messenger bag or an open luggage form. The bag is made of waterproof PVC printed with a pattern that blends popular bubble tea brand logos from Taiwan. Each piece is cut at random from a roll covered with colorful stripes, so no two bags share the same color composition. The shape is created by folding, without additional cuts, and an adjustable cotton strap with a custom print defines each mode. The design also works as a souvenir of Taipei street scenes.

Press Kit

Unique Properties
With brand motto of making bag as "portable urban impression from Taiwan", the pattern on the water proof PVC material has blended the most popular bubble tea brand logos from Taiwan.

Each bag is made of fabric randomly cut from the roll filled up with colorful stripes, not a single bag would have identical color way to others. With no additional cut, the design is giving the shape by folding into different forms, whereby each respective function is well defined.
Dimensions & Packaging
Backpack mode: W36cm x H38cm (can fit A4 documents, 13"~15" laptop)
messenger bag mode: W36cm x H24cm
Fully open luggage mode: W 36cmx H92cm
Tags
backpack, messenger bag, waterproof bag, travel bag, color fashion
Production Technology
We use waterproof PVC(high quality synthetic leather) as material which passed SGS exam.

The cotton strap is custom-made with our design print. With adjustable strap, the bag can be turn into different forms.
Design Challenge
In order to ensure no two bags have identical print composition but still stylish, we have to carefully choose the area to be shaped into 3-D form.
Project Duration
N/A
Operation Flow
N/A
Research
Our core brand value is to discover all the high potential daily materials and turn them into valuable design goods. Starting from Taipei, for the long run, we plan to work with cities from all over the world whereby each city images and locally unique materials can be discerned and applied, therefore cultural economies can be cultivated.
Inspiration
The bubble tea drinks started from Taiwan and now have been well-received globally. Taipei street scene is largely made up of colorful signs and waterproof canopy. Combined with these two signature elements from Taiwanese daily surroundings, the design is not only a stylish bag but also a souvenir best presents where it comes from.
Image Credits
Photographer: An Chen
Video: Chun-Yu Chen

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