Chiaki Murata · CLIENT: Hers Design Inc
Yashinomi Premium Power is a kitchen detergent package made of a replaceable refill pouch and a stand. The pouch is placed directly in the stand, so the liquid does not need to be poured into a bottle. Refilling is therefore quick and clean. Spilt liquid is avoided, and no bottle has to be washed and dried before refilling. All the liquid in the pouch is used, so residue is not wasted. The graphics are simple and quiet in tone, so the package suits kitchen interiors. The package measures 120 by 55 by 167 millimetres.
Press Kit
- Unique Properties
- Yashinomi Premium Power comes in a set of a replaceable refill bag and its stand. unlike other detergent refills, this bag-replacement design does not require users to pour liquid to the bottle, which provides the merit of 1)easy and time-saving, 2)preventing messing with spilt liquid, 3) no-need of washing and drying bottle before refilling, 4)no wasting of residual liquid in a refill bag. Also, its simple and clean tone of the product's graphics will perfectly matches kitchen interiors.
- Dimensions & Packaging
- -120 mm x 55 mm x 167 mm, 359g
-RSPO（Roundtable on Sustainable Palm Oil) certification gained
-1% of the sales goes to BCTJ (Borneo Conservation Trust Japan, NGO to preserve the habitat and the migration routes of Borneo's wildlife) - Tags
- package design, package, refill, detargent
- Project Duration
- The project started in November 2015 and finished in Jun 2016 in Osaka, and was released in October 2016
- Inspiration
- - I always want to find and tackle on 'known but unsolved' problems. Refilling liquid detergent to the bottle is one of those problems.
- The thought that conventional package design of kitchen liquid is too visually loud and noisy in the kitchen.
Press releases are available in 1 languages.