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One Excellent Marketingcentrum by Zhi Duan and Shi Rong Liang

One Excellent Marketingcentrum by Zhi Duan and Shi Rong Liang is a highly esteemed winner of the very prestigious 2021 A' Design Award in Zilver in Interieur en Tentoonstellingsontwerp Competition Category.


ZilverInterieur· 2021

One Excellent Marketingcentrum

by Zhi Duan and Shi Rong Liang

Client: Anaura

A' Design Award in Zilver Winner in Interieur Category

Colors

The Design

About One Excellent Marketingcentrum

Dit 684 vierkante meter grote kantoor bevindt zich in het hart van het zakencentrum in Shenzhen. Het ontwerpteam gebruikt hedendaagse kunstaesthetiek en een internationale visie om een composiet zakelijk decor van kunst, communicatie en kantoor te creëren. De ruimte maakt gebruik van geometrische lijnen om een onconventioneel en vloeiend gevoel van superieure kwaliteit te creëren, waarbij de visuele diepte van de gestroomlijnde ervaring in dit project wordt uitgebreid en de sfeer wordt geïnterpreteerd waarin moderne rationaliteit en ruimte samenkomen.

The Recognition

About the A' Design Award in Zilver

One Excellent Marketingcentrum is winnaar van de A' Design Award in Zilver, een buitengewoon prestigieuze erkenning die wordt toegekend aan topontwerpen die prachtig en indrukwekkend zijn. Winnaars in Zilver zijn enorm briljante en uiterst creatieve werken die de uitmuntende expertise, het talent en de scherpzinnigheid van hun ontwerpers illustreren. One Excellent Marketingcentrum wordt verwacht een prachtig paradepaardje te zijn dat opmerkelijk professioneel en diepgaand innovatief is. Dit ontwerp dat de A' Design Award in Zilver heeft gewonnen, is een hoogst opmerkelijke, bewonderde uitvinding die baat en de grenzen van kunst, wetenschap, ontwerp en technologie verlegt. One Excellent Marketingcentrum is een zeer benijde creatie die verlangens oproept, positieve gevoelens brengt en verbazing en verwondering doet ontvlammen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The 53F Cloud Reception Room of Qianhai No.1, with an area of about 1968 square meters and a floor height of 4.5 meters, provides a wide view of the city from the extreme, and the vision of Qianhai from the west, where the mind of the world is open. Flowers, trees and green plants bring a refreshing taste to the rational space, such as being in the mountains and flowing water, absorbing the fragrance of nature.
Dimensions & Packaging
Total Area : 684 square meters
Tags
Office, Exhibition, Space, Gray, Warm
Production Technology
Gray as the main color of the space, in contrast with the noisy city, is understated and rational. The color of the space is changed on the light gray tone, and the overall color is like the seasons changing from cold to warm, so that the space is naturally combined with the design. The natural stone texture and the original wood color table harmonious transition, with a calm atmosphere of a single sofa to make the space simple and elegance.
Design Challenge
In terms of space planning, the design team broke the rule of shape and divided the space with diagonal money cutting to increase the vibrancy.At the same time, different forms of partitions are added to connect the whole space, and the furniture is used to form different enclosures to make the space a more sensory experience.
Research
From the beginning of the drawing, the design team broke the initial layout of the space and divided the space with diagonal cuts to add vitality. Changing the spatial form of the building, adding different forms of partitions to connect the whole space, and then enriching the details of the building space, using furniture decoration to form different enclosures, making the space more diverse, permeable and smooth, and the social atmosphere more vivid, free and interesting due to the change of space, thus meeting the needs of use.
Inspiration
In the entire project design, designer takes the ocean as the theme, from planning to architecture, giving the design unlimited poetry. The streamlined glass curtain wall and tower shape create an architectural mood like flowing water, injecting a bit of oriental culture and humanistic feelings into the futuristic and artistic building.
Project Duration
The project was located in Shen Zhen, China. It was finished in August 2020.
Operation Flow
Visitors could move through the reception vestibule and enter the project display and multimedia interactive area, which shows more information about the company and the project for customers.The open negotiation area is placed in an orderly manner in the window area, which is naturally integrated with the display space and makes full use of the sunny advantage to create a comfortable and warm communication space.
Team Members
Zhi Duan, Shi Rong Liang, Yu Chen Qiu
Image Credits
ANAURA

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