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Diplomatic Relations Logo-ontwerp by Salvita Bingelyte

Diplomatic Relations Logo-ontwerp by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2021 A' Design Award in Zilver in Grafisch, Illustratie en Visuele Communicatie Ontwerp Competition Category.


ZilverGrafisch· 2021

Diplomatic Relations Logo-ontwerp

by Salvita Bingelyte

Client: Salvita Design

A' Design Award in Zilver Winner in Grafisch Category

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Verified Award Winner

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Colors

The Design

About Diplomatic Relations Logo-ontwerp

Diplomatic Relations is een logo dat is ontworpen voor de Duitse ambassade in Vilnius. Het ontwerp symboliseert de banden tussen Litouwen en Duitsland. Geïnspireerd door de driekleurige nationale vlaggen zijn er voor elk land drie vinkjes getekend in de kleuren van zijn vlag. De vinkjes lopen als twee parallelle zijden, als spoorrails die uit elkaar gaan en vervolgens weer samenkomen. De rode vinkjes worden gecombineerd om vriendschap en eenheid uit te beelden. Het gekleurde symbool is op een witte achtergrond geplaatst en kan worden toegepast op briefpapier, buitenreclame en relatiegeschenken. Door het symbool in een lijn te herhalen ontstaat er een patroon.

The Recognition

About the A' Design Award in Zilver

Diplomatic Relations Logo-ontwerp is winnaar van de A' Design Award in Zilver, een buitengewoon prestigieuze erkenning die wordt toegekend aan topontwerpen die prachtig en indrukwekkend zijn. Winnaars in Zilver zijn enorm briljante en uiterst creatieve werken die de uitmuntende expertise, het talent en de scherpzinnigheid van hun ontwerpers illustreren. Diplomatic Relations Logo-ontwerp wordt verwacht een prachtig paradepaardje te zijn dat opmerkelijk professioneel en diepgaand innovatief is. Dit ontwerp dat de A' Design Award in Zilver heeft gewonnen, is een hoogst opmerkelijke, bewonderde uitvinding die baat en de grenzen van kunst, wetenschap, ontwerp en technologie verlegt. Diplomatic Relations Logo-ontwerp is een zeer benijde creatie die verlangens oproept, positieve gevoelens brengt en verbazing en verwondering doet ontvlammen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The logo was created for the German Embassy in Vilnius to symbolize diplomatic relations between Lithuania and Germany. Inspired by tricolor national flags, three check marks were created for each country using the colors of their flags. The marks represent two parallel sides, like train tracks heading in opposite directions, but coming back together again and being connected. The red check marks are combined, representing friendship and unity between the two countries.
Dimensions & Packaging
To enhance the visibility of the logo and keep original colors, it was decided to use a colored symbol on a white background.
Tags
Logo, symbol, visual identity, branding, corporate identity, graphic design, Salvita Bingelyte, Salvita Design, Lithuania, Germany
Production Technology
The symbol of Lithuanian German cooperation is easily applied to stationery, outdoor advertising and corporate gifts. Combining more symbols in one line creates a pattern that can be used in many places.
Design Challenge
After drawing numerous symbols, it finally came to a modern and memorable logo design which will be used by the German Embassy in Lithuania for its external communication, events and promotional goods.
Research
A national flag is the most easily recognizable country symbol, so while searching for similarities between the two countries, the same patterns stood out in their flags and it was decided to find symbols that could seamlessly utilize these patterns, hence the check marks became a logical design solution.
Inspiration
Lithuania and Germany are connected by a long, rich history. Bilateral relations between the two states existed from 1918 and again since 1991 when Lithuania regained its independence just a few months after the reunification of Germany and diplomatic relations were restored.
Project Duration
Started in January 2021 and finished February 2021 in Vilnius, Lithuania.
Operation Flow
The symbol highlights the relationship between the two countries by visually uniting the colors of their flags. The logo reflects the moment when two countries diplomatically unite, moving forward together into the future. The colorful marks provide a dynamic symbol, expressing the multifaceted relationship between Lithuania and Germany.
Image Credits
Erin Hope Stevens (Copywriter)

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