Have a Nice Can Voedselverpakking by Kaoru Mizuno - Mother Inc.

Have a Nice Can Voedselverpakking by Kaoru Mizuno - Mother Inc. is a highly esteemed winner of the very prestigious 2022 A' Design Award in Goud in Verpakkingsontwerp Competition Category.

GoudVerpakking· 2022

Have a Nice Can Voedselverpakking

by Kaoru Mizuno - Mother Inc.

Client: Irom Inc

A' Design Award in Goud Winner in Verpakking Category

57,784

Verified Award Winner

Verify Award Status for #127324

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Have a Nice Can Voedselverpakking

Have a Nice Can is een verpakkingsontwerp voor een merk van handgemaakte ingeblikte visproducten. Het assortiment omvat een individuele wikkel, een geschenktas voor drie blikken en geschenkdozen voor zes, negen en twaalf blikken. Het handvat van de geschenktas is gemaakt van touw dat doet denken aan een vissershaven. De geschenkdozen combineren feloranje voor de zon met blauw voor de zee. Visillustraties zijn aan beide zijden van de wikkel gedrukt, zodat het patroon doorloopt wanneer de verpakkingen naast elkaar worden geplaatst en zo een winkeldisplay vormen. Er wordt milieuvriendelijk gecertificeerd papier gebruikt en de blikken blijven zonder etiket, zodat ze eenvoudig kunnen worden gerecycled.

The Recognition

About the A' Design Award in Goud

Have a Nice Can Voedselverpakking is winnaar van de A' Design Award in Goud, een immens prestigieuze erkenning die wordt toegekend aan eersteklas, schitterende en uitmuntende ontwerpen. Winnaars in Goud zijn uiterst innovatieve, zeer visionaire en glamoureus verblindende creaties die het genie, de wijsheid en de bekwaamheid van hun ontwerpers weerspiegelen. Have a Nice Can Voedselverpakking wordt verwacht een zeer geprezen, trendzettende en monumentale uitvinding te zijn die ongekende waarde levert. Dit ontwerp dat de A' Design Award in Goud heeft gewonnen, is een spectaculair, gerespecteerd project dat enorm baat en de grenzen van kunst, wetenschap, ontwerp en technologie verlegt. Have a Nice Can Voedselverpakking wekt intense gevoelens van verlangen, roept passie op, moedigt creativiteit aan en fascineert ons.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side.
So this arrangement can be used not only for package, but also as a store display which direct the boundless sea.
Dimensions & Packaging: Environmentally friendly paper is used for the packaging.
The cans are unlabeled so that they can be easily recycled and can be directly cooked.
Tags: canned food, packaging,
Production Technology: The package consists of an individual packaging sleeve, a gift bag of 3 cans, a gift box of 6 cans, 9 cans and12 cans, and environmentally friendly paper is used for them as much as possible.
For example, a packaging sleeve and gift bag use paper made of FSC material certified, and paper of box uses the "Green Aid Paper Series," which is originally set by a Japanese paper manufacturer for the purpose of reducing the environmental burden.
Design Challenge: The appearance, paper and texture of the package that conveys the brand's high-quality ingredients and careful work.
Research: The client runs a restaurant, and the corona pandemic is affecting store sales.
We aim to regain sales by providing new services in the style of canning that suits the new lifestyle of stay home.
When the store is open, 3cans of package is available so that customers who come to the store can easily take it home, and when it is difficult to visit the store, 9 cans or 12 cans of packages can be purchased online as a gift for yourself or your friends without worrying about cans weight and infection. They are currently keeping strong sales.
Inspiration: Package design for handmade craft canning brand which is created by Japanese seafood restaurant. The handle of the gift bag uses a rope that resembles a fishing port.
The gift box is made up of bright orange (sun) and blue (sea).Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side.
So this arrangement can be used as a store display which direct the boundless sea.
Project Duration: The project lasts about 1 year, designed and produced in Japan.
Operation Flow: The package consists of individual packaging sleeve, gift bag of 3 , gift box of 6, 9 and12.
A Handle of gift bag uses a rope that resembles a fishing port.
Gift boxes are made up of bright orange (sun) and blue (sea).
Can body has no decorations and labelling so that it can be used over direct heat at home or camping.
Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side so they can use as a store display which direct the boundless sea.
Team Members: Kaoru Mizuno
Image Credits: MOTHER Inc.