Animal Deadee Postzegelillustratie by Southwest Forestry University

Animal Deadee Postzegelillustratie by Southwest Forestry University is a highly esteemed winner of the very prestigious 2022 A' Design Award in Zilver in Grafisch, Illustratie en Visuele Communicatie Ontwerp Competition Category.

ZilverGrafisch· 2022

Animal Deadee Postzegelillustratie

by Southwest Forestry University

Client: Southwest Forestry University

A' Design Award in Zilver Winner in Grafisch Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Animal Deadee Postzegelillustratie

Er zijn veel postzegels met dierenthema's in China, maar dit is de eerste keer dat postzegels worden gewijd aan zeldzame dieren die endemisch zijn voor Yunnan. De Internationale Top voor Biodiversiteitsbehoud 2021 werd gehouden in Yunnan, China. Dit ontwerp beoogt met deze postzegelserie het concept van milieubescherming van de Chinese regering te verspreiden en de wereld op te roepen zorg te dragen voor onze planeet.

The Recognition

About the A' Design Award in Zilver

Animal Deadee Postzegelillustratie is winnaar van de A' Design Award in Zilver, een buitengewoon prestigieuze erkenning die wordt toegekend aan topontwerpen die prachtig en indrukwekkend zijn. Winnaars in Zilver zijn enorm briljante en uiterst creatieve werken die de uitmuntende expertise, het talent en de scherpzinnigheid van hun ontwerpers illustreren. Animal Deadee Postzegelillustratie wordt verwacht een prachtig paradepaardje te zijn dat opmerkelijk professioneel en diepgaand innovatief is. Dit ontwerp dat de A' Design Award in Zilver heeft gewonnen, is een hoogst opmerkelijke, bewonderde uitvinding die baat en de grenzen van kunst, wetenschap, ontwerp en technologie verlegt. Animal Deadee Postzegelillustratie is een zeer benijde creatie die verlangens oproept, positieve gevoelens brengt en verbazing en verwondering doet ontvlammen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: There are many animal themed stamps in China, but this is the first time that stamps have been dedicated to rare animals endemic to Yunnan. The 2021 International Biodiversity Conservation Summit was held in Yunnan, China. This design intends to use this set of stamps to spread the Chinese government's concept of environmental protection, calling on the world to care for the earth's home on which we live.
Dimensions & Packaging: Stamp dimensions: Length 40mmx Width 30mm
Tags: Stamps, Illustration, Endangered Animals, Environmental Protection, Yunnan
Production Technology: Drawn stamp manuscripts are electronically color separated, electronically impositioned and plated to complete the plate making. Finally, it is done by offset printing.
Design Challenge: How to refine concrete animals into two dimensional abstract paintings with national characteristics is the most challenging part of the whole creation.
Research: In order to commemorate the 15th Conference of the Parties to the United Nations Convention on Biological Diversity in Yunnan, China, the team designed a lot of souvenirs, but the sustainability of the publicity was not ideal, and finally found that the stamps have a certain collection value, and the spread is relatively widespread, so the stamps were finally selected as a souvenir of this meeting. Illustrations reflect the local ethnic identity and cultural diversity, which is in line with the theme of biodiversity.
Inspiration: Due to modern human activities, many rare species are on the verge of extinction. Global climate anomalies and natural disasters in recent years have been a strong warning signal to humanity. It is hoped that the stamp will evoke human love for endangered animals and nature in the process of use. The design is inspired by Chinese poetry.
Project Duration: The project started in March 2020 in Kunming and finished in January 2021 in Kunming.
Operation Flow: Most of the animals on the stamps are endemic to Yunnan province, and the sight of these animals is reminiscent of the 15th Conference of the Parties to the United Nations Convention on Biological Diversity in Yunnan, China.
Team Members: Sun Yi
Yao Xinnan
Yang Xiaoran
Image Credits: Image#1: Illustrator Sun Yi, 2020.