Evolution Design Website by Evolution Design is a highly esteemed winner of the very prestigious 2023 A' Design Award in IJzer in Website en Webontwerp Competition Category.
IJzerWeb· 2023
Evolution Design Website
Client: Evolution Design
A' Design Award in IJzer Winner in Web Category
Verified Award Winner
Verify Award Status for #147726The Design
About Evolution Design Website
Evolution Design is een website ontworpen voor een architectuur- en designstudio. De site presenteert projecten uit verschillende categorieën om de brede reikwijdte van het werk te tonen. Teamleden en klanten worden eveneens getoond, wat een mensgerichte ontwerpbenadering weerspiegelt. Strakke lay-outs, witruimte en beeldcollages die aan moodboards doen denken, bepalen de visuele stijl. Een vaste navigatiebalk houdt het menu zichtbaar tijdens het scrollen, en call-to-action-knoppen ondersteunen verdere interactie. De website is volledig responsief en past zich aan telefoons, tablets, laptops en grote schermen aan.
The Recognition
About the A' Design Award in IJzer
Evolution Design Website is winnaar van de A' Design Award in IJzer, een prestigieuze erkenning die wordt toegekend aan goede ontwerpen die voldoen aan de professionele en industriële eisen die worden verwacht van goed ontworpen creaties. Winnaars in IJzer tonen grote vaardigheid, hoge specialisatie, deskundig inzicht en het creatieve vermogen van hun makers. Evolution Design Website wordt verwacht een hooggewaardeerde, bewonderde en gekoesterde creatie te zijn die praktisch en innovatief is. Dit ontwerp dat de A' Design Award in IJzer heeft gewonnen, integreert de beste praktijken uit de sector en heeft bekwame technische kenmerken die verbonden zijn met knowhow en talent. Evolution Design Website wordt gerespecteerd om zijn grondigheid en is ontworpen om verbeteringen van de levenskwaliteit te bieden die helpen de wereld een betere plek te maken.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The re-launched website embodies Evolution Design’s values and design approach. It has been achieved through the prominent placement of projects from different categories, highlighting studio’s wide range of work. The focus on human-centred design has been achieved by showcasing our team and our clients. Aesthetically, the site is clean, dynamic and user-friendly through the use of white space and image galleries resembling mood boards and the interplay of typographical elements.
- Dimensions & Packaging
- The website is designed to be fully responsive: 4k resolution, laptops, smartphones, tablets and other devices. Available in the latest versions of Chrome, Firefox, Safari, iOS and Android.
- Tags
- UX, UI, website, web design, interface, responsive design, corporate identity, Evolution Design
- Production Technology
- Design tools: Figma. Development tools: Ibexa CMS, Netgen layouts, Bootstrap on enterprise server setup.
- Design Challenge
- The biggest design and development challenge was to make the site appear light and effortless without losing our signature design touch. The essential element of this design concept are the image collages that resemble architectural mood boards. They can contain up to four images and can have six different coloured backgrounds. Implementing these mood boards was technically challenging and required setting up 11 image modules, in addition to the regular large-scale images and photo galleries.
- Research
- The most important aspect of the design was to create a digital identity that conveys our values, is eye-catching and addresses our target audience. We had several workshops to define our goals, vision, USP and key messages, and to define personas or potential website visitors and their journeys throughout our website. Through this process, four target groups were identified: potential clients, existing clients, the general audience and the media. The structure of the website, its aesthetic and user experience design were then customized to appeal to these four main categories.
- Inspiration
- Architecture and design studio Evolution Design prides itself on creating spaces that focus on the user experience. Yet, the studio’s initial website, which was 10 years old, was aesthetically and technologically out-dated and no longer reflected the studio’s ethos. Evolution Design collaborated with web agency Netgen to re-design its website and create a clean, user-friendly and aesthetic appearance to shine a light on Evolution Design’s projects, skills and team.
- Project Duration
- The revamp of our website began in February 2021 and the new, re-designed website was launched in October 2022. Design and development teams worked in Zurich, Switzerland and Zagreb, Croatia.
- Operation Flow
- The main interaction happens through top navigation. It was essential to the design team to deliver an easily navigable website. This was achieved by deciding against having a navigation bar that disappears as the user scrolls down the page and instead implementing a sticky navigation bar. The benefits of a functional navigation where content is always visible outweighed purely aesthetic considerations. Call-to-action buttons throughout the page facilitate the second level of interaction.
- Patents
- Copyrights belong to Evolution Design, 2023
- Team Members
- Evolution Design: Anna Riekstina
Netgen: Lea Friberg
Tieu Mayer
Christian Paredes
Ljudevit Juras
Marko Sandajl
Borna Matijanic
Amar Delic
Samuel Raus
Hrvoje Knezevic - Image Credits
- Image #1: Illustrator Tieu Mayer, 2023
Image #2: Illustrator Tieu Mayer, 2023
Image #3: Illustrator Tieu Mayer, 2023
Image #4: Illustrator Tieu Mayer, 2023
Image #5: Illustrator Tieu Mayer, 2023
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