Avion Express Inboardmagazine by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2023 A' Design Award in IJzer in Drukwerk en Gepubliceerde Media Ontwerp Competition Category.
IJzerDrukwerk· 2023
Avion Express Inboardmagazine
Client: Salvita Design
A' Design Award in IJzer Winner in Drukwerk Category
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- Verified Award Winner
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The Design
About Avion Express Inboardmagazine
Avion Express is een inboardmagazine gemaakt voor een chartermaatschappij gevestigd in Litouwen. De publicatie combineert reisartikelen en interviews met een menukaart en een catalogus voor inflight shopping. De voorkant toont een foto van Madeira, en de achterkant presenteert geselecteerde items uit het menu en de catalogus. De lay-out is eigentijds en evenwichtig, met grote foto's gecombineerd met een elegant lettertype. Elke pagina leidt de lezer op een gestage manier door de inhoud. Het magazine meet 163 bij 242 millimeter en wordt geproduceerd met offsetdruk.
The Recognition
About the A' Design Award in IJzer
Avion Express Inboardmagazine is winnaar van de A' Design Award in IJzer, een prestigieuze erkenning die wordt toegekend aan goede ontwerpen die voldoen aan de professionele en industriële eisen die worden verwacht van goed ontworpen creaties. Winnaars in IJzer tonen grote vaardigheid, hoge specialisatie, deskundig inzicht en het creatieve vermogen van hun makers. Avion Express Inboardmagazine wordt verwacht een hooggewaardeerde, bewonderde en gekoesterde creatie te zijn die praktisch en innovatief is. Dit ontwerp dat de A' Design Award in IJzer heeft gewonnen, integreert de beste praktijken uit de sector en heeft bekwame technische kenmerken die verbonden zijn met knowhow en talent. Avion Express Inboardmagazine wordt gerespecteerd om zijn grondigheid en is ontworpen om verbeteringen van de levenskwaliteit te bieden die helpen de wereld een betere plek te maken.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The front cover, which reflects the main article, features a photo of Madeira. It conveys the stunning beauty of Portugal, with a breathtaking panorama of its majestic cliffs. The back cover showcases an expertly curated selection from the menu and catalogue, captured by stunning high quality photographs that will leave you drooling. Highlighting the coffee, each product is meticulously styled with different textures. The photo of the magazine on the magazine cover adds a subtly special touch.
- Dimensions & Packaging
- Width 163 mm x Height 242 mm
- Tags
- inflight magazine, magazine layout, magazine design, graphic design, editorial, magazine, magazine cover, Salvita Bingelyte, Salvita Design, Lithuania
- Production Technology
- Offset printing
- Design Challenge
- The goal was to create an attractive magazine layout that would suit those looking for travelling inspiration for their next trip or for those who just want to pass the time on a long flight. The most difficult thing was to creatively put twenty seven perfumes on one spread.
- Research
- The carefully crafted contemporary, fresh, and well balanced layout, invites readers to explore the most awe inspiring corners of the globe, from breathtaking trips to exotic vacation destinations.
- Inspiration
- Design studio created a new logo for Avion Traveller and rebranded the design of their inflight magazine. Avion Express is a world leading charter airline with modern aircrafts and superb crew members. The company performs flights from their home base of Lithuania, flying passengers to leisure destinations all over the world. The magazine is full of interesting interviews and stunning photos from vacation destinations. It also includes a food menu and inflight shopping catalogue.
- Project Duration
- Started in February 2022 and finished April 2022 in Vilnius, Lithuania.
- Operation Flow
- The elegant font used throughout the magazine exudes sophistication and style, perfectly complementing the stunning imagery and captivating content. Each page is thoughtfully designed to guide your gaze through the magazine, creating a seamless flow that keeps you engaged from cover to cover. The content of the magazine is distinguished by a unique design layout of articles and photos, which encourages a visually engaging reading experience. In addition, perfumes are clearly and originally presented.
- Image Credits
- Salvita Bingelyte (Photographer of Madeira Photos and Stylist of Caffe Cover)
Donatas Babenskas (Photographer of Caffe Cover)
Erin Hope Stevens (Copywriter)
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