Bolgrad Mousserende Wijn by Valerii Sumilov

Bolgrad Mousserende Wijn by Valerii Sumilov is a highly esteemed winner of the very prestigious 2023 A' Design Award in Zilver in Verpakkingsontwerp Competition Category.

ZilverVerpakking· 2023

Bolgrad Mousserende Wijn

by Valerii Sumilov

Client: Shumi Love Design

A' Design Award in Zilver Winner in Verpakking Category

27,691

Verified Award Winner

Verify Award Status for #151363

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Bolgrad Mousserende Wijn

De Bolgrad-lijn van Italiaanse mousserende wijnen is een eerbetoon aan de klassieke Italiaanse tradities van wijnmaken. Ons doel was om de versheid van het merk, zijn ambitie voor de toekomst, te benadrukken. Om ervoor te zorgen dat het product niet alleen zo lang mogelijk relevant blijft op de markt, maar qua uiterlijk jaren voor blijft op zijn belangrijkste concurrenten. Speciaal kunstpapier, een tactiele vernis, foliedruk en embossing werden gebruikt om het label te maken. Dit alles samen creëert het totaalbeeld van het product en maakt het aantrekkelijk voor de consument.

The Recognition

About the A' Design Award in Zilver

Bolgrad Mousserende Wijn is winnaar van de A' Design Award in Zilver, een buitengewoon prestigieuze erkenning die wordt toegekend aan topontwerpen die prachtig en indrukwekkend zijn. Winnaars in Zilver zijn enorm briljante en uiterst creatieve werken die de uitmuntende expertise, het talent en de scherpzinnigheid van hun ontwerpers illustreren. Bolgrad Mousserende Wijn wordt verwacht een prachtig paradepaardje te zijn dat opmerkelijk professioneel en diepgaand innovatief is. Dit ontwerp dat de A' Design Award in Zilver heeft gewonnen, is een hoogst opmerkelijke, bewonderde uitvinding die baat en de grenzen van kunst, wetenschap, ontwerp en technologie verlegt. Bolgrad Mousserende Wijn is een zeer benijde creatie die verlangens oproept, positieve gevoelens brengt en verbazing en verwondering doet ontvlammen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Bolgrad brand is expanding its product range, and its portfolio now includes a line of classic Italian sparkling wines. The sparkling wines are produced and bottled in Italy under the supervision of Bolgrad. We were tasked with the comprehensive branding of a collection of classic Italian sparkling wines.
Dimensions & Packaging: Necklaces: 100 mm X 27 mm
Label: 64 mm X 65 mm
Paper: Fasson Orion Frozen Diamond Plus
Tags: italian, sparkling, wine
Production Technology: bottle design, brand concept development, trade mark design, package design.

The use of advanced post-printing processes was thoughtfully planned out for the label. Their combination and use won't go unappreciated by the consumer.

Paper: Fasson Orion Frozen Diamond Plus
Post-print: silver stamping, embossing, tactile varnish
Design Challenge: The core idea revolves around the bubbles that are so pleasing on hot summer days. Reinforcing this idea, we took this image as the central one and made it an eye-stopper — the main, attention-grabbing element of the label. As a result, the label has a unique cut-out — three bubbles form a cut-through. Through the holes you can see the product itself.
Research: We did market research on the competitive shelf. As a result of the research it became clear to us that Italian sparkling wines are not only about style, breed and brevity. But also mood, atmosphere, a special feeling and passion. That is what we tried to reflect in the design.
Inspiration: What made this project special was the fact that we had to carefully transmit the spirit, atmosphere, and perception of real Italian sparkling wines while giving the consumer a clear understanding that they are dealing with a familiar brand. While working on the branding we always kept in mind that Italian sparkling wines are not just about style, breed, and brevity. They also have a mood, an atmosphere, that special passion, and sensation. This is what we tried to express in the design.
Project Duration: The project started in summer 2022 in Kiev, Ukraine.
Operation Flow: The label has unique elements that are cut through the label itself. When we glue the label to the bottle, we are able to see through the bottle through the cutouts that are formed. This gives additional visual value to the product and attracts the consumer's attention.
Patents: Copyright for all texts, images, designs, logo, website design www.shumilovedesign.eu belong to the company SC "SHLD GRUP" SRL.
All rights reserved.
© SHUMI LOVE DESIGN™, 2023
© VALERII SUMILOV, 2023
© SHLD GRUP SRL, 2023
Team Members: Creative & Design Director: Valerii Sumilov
Designer: Valerii Sumilov
Visualizer: Maxim Kulikov
Image Credits: Image #1 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #2 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #3 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #4 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #5 : Creator Valerii Sumilov / Visualizer Maxim Kulikov