Park Lane Complex Verkoopcentrum by Nic Lee

Park Lane Complex Verkoopcentrum by Nic Lee is a highly esteemed winner of the very prestigious 2024 A' Design Award in Brons in Interieur en Tentoonstellingsontwerp Competition Category.

BronsInterieur· 2024

Park Lane Complex Verkoopcentrum

by Nic Lee

Client: China Resources Land Co.Ltd

A' Design Award in Brons Winner in Interieur Category

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Verified Award Winner

Verify Award Status for #158576

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Park Lane Complex Verkoopcentrum

Park Lane Complex is een verkoopcentrum in Dongguan, China, met een oppervlakte van 2400 vierkante meter. Het interieur is geïnspireerd op elfde-eeuwse Chinese tuinen, waarin ruimtelijke diepte rijkdom uitdrukte. In plaats van traditionele elementen zoals gebogen bruggen en paviljoenen te kopiëren, verdeelt het ontwerp het interieur in gestapelde en overlappende volumes die een gevoel van progressie creëren. Stenen oppervlakken in groen, blauwgroen en blauw doen denken aan bergstructuren, terwijl grijze en witte tinten het buitengroen weerspiegelen. Verschillende looppaden maken het mogelijk de ruimte vanuit verschillende posities en hoogtes te bekijken.

The Recognition

About the A' Design Award in Brons

Park Lane Complex Verkoopcentrum is winnaar van de A' Design Award in Brons, een hoogst prestigieuze erkenning die wordt toegekend aan uitstekende ontwerpen die zich onderscheiden door creativiteit, vindingrijkheid en scherpzinnigheid. Winnaars in Brons zijn ruimschoots vaardige en opvallend creatieve artefacten die de grote ervaring, verbeelding en het vernuft van hun ontwerpers bevestigen. Park Lane Complex Verkoopcentrum wordt verwacht een hooggewaardeerd, bewonderd en gekoesterd object te zijn dat opmerkelijk professioneel en innovatief is. Dit ontwerp dat de A' Design Award in Brons heeft gewonnen, verwerkt de beste praktijken in kunst, wetenschap, ontwerp en technologie en is uitstekend door zijn aandacht voor detail. Park Lane Complex Verkoopcentrum bevredigt schitterend behoeften, raakt verlangens, charmeert gevoelens en spreekt de nieuwsgierigheid aan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This large-scale project strategically positioned near a subway exit and central park aims to meet future commercial needs while blending into the urban landscape. Ground-level floors are indented to create pedestrian space, while indoor volumes are stacked flexibly. Departing from linear pathways, the design emphasizes experiential flow over efficiency.
Dimensions & Packaging: Project Area: 2400 square meters
Tags: sales center, large-scale development, garden, indoor architecture, marble
Production Technology: In terms of materials, the texture of the stone symbolizes rugged mountains, emitting shades of green, teal, and blue in an orderly yet casual arrangement. The complementary hues of gray, white, and various greens echo the overall tones of outdoor greenery winding through the architectural gaps. In detailing, stone joints are carefully treated, with facades blending concave and convex techniques at corners to embed custom wall lights, all reflecting a restrained elegance down to the last detail.
Design Challenge: Before catering to the demands of luxurious living at the top, we believe that in contemporary values, "balance" holds more significance than "luxury". Rather than superficially adorned symbolism, we should delve into the underlying taste of "luxury", nurturing cultural mechanisms from the past to enrich modern spaces through design.
Research: The project is intended to operate for a decade and then be handed over for sustainable community use. The developer also plans to incorporate green belts to connect the streets, balancing the ratio of nature to civilization. Rather than focusing solely on contemporary aesthetic symbolism, we believe in delving into the underlying taste of "luxury" and exploring the mechanisms of preserving and enriching culture from the past, integrating them into modern spaces through design.
Inspiration: Taking cues from 11th-century Chinese gardens, where spatial essence represented wealth's depth, our design recreates their meandering visual atmosphere. Space is divided into multiple volumes, overlapped and stacked to create a sense of progression. Even void areas showcasing scale are angled to avoid complete vertical penetration. This approach establishes a refined cultural hub, blending tradition with contemporary adaptability.
Project Duration: Located in Dongguan, China, this project is started in January 2022 and completed in May 2023.
Operation Flow: Even stationary architecture can accommodate user behavior flexibly. Paths are not limited to one; the same space can be appreciated from various positions and heights, offering the joy of exploration and discovery, akin to the pleasures found in gardens.
Image Credits: Photographer Vincent Wu