Reusable Opvouwbare Beker by Kalina Gotseva is a highly esteemed winner of the very prestigious 2025 A' Design Award in IJzer in Duurzame Producten, Projecten en Groen Ontwerp Competition Category.
IJzerDuurzaam Product· 2025
Reusable Opvouwbare Beker
A' Design Award in IJzer Winner in Duurzaam Product Category
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- Verified Award Winner
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The Design
About Reusable Opvouwbare Beker
Reusable is een opvouwbare beker ontworpen voor dranken die buitenshuis worden genuttigd. De beker vouwt samen tot een compacte vorm die past in een zak of tas. Reusable is gemaakt van voedselveilig silicone en BPA-vrij kunststof, vervaardigd door middel van spuitgieten. De beker heeft een inhoud van 250 ml en meet 87 mm in breedte en 122 mm in hoogte. Om de beker te openen, wordt de bovenrand omhoog getrokken totdat deze vastklikt. Om de beker te sluiten, wordt de rand naar beneden gedrukt totdat deze plat opvouwt. Reusable biedt een alternatief voor wegwerpbekers en helpt afval te verminderen.
The Recognition
About the A' Design Award in IJzer
Reusable Opvouwbare Beker is winnaar van de A' Design Award in IJzer, een prestigieuze erkenning die wordt toegekend aan goede ontwerpen die voldoen aan de professionele en industriële eisen die worden verwacht van goed ontworpen creaties. Winnaars in IJzer tonen grote vaardigheid, hoge specialisatie, deskundig inzicht en het creatieve vermogen van hun makers. Reusable Opvouwbare Beker wordt verwacht een hooggewaardeerde, bewonderde en gekoesterde creatie te zijn die praktisch en innovatief is. Dit ontwerp dat de A' Design Award in IJzer heeft gewonnen, integreert de beste praktijken uit de sector en heeft bekwame technische kenmerken die verbonden zijn met knowhow en talent. Reusable Opvouwbare Beker wordt gerespecteerd om zijn grondigheid en is ontworpen om verbeteringen van de levenskwaliteit te bieden die helpen de wereld een betere plek te maken.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This design is a foldable, reusable cup that combines portability, durability, and eco-friendliness. What sets it apart is its ability to collapse into a compact form, making it easy to carry in pockets or bags. Crafted from durable, food-grade silicone and BPA-free plastic, it ensures safety and longevity. Its sleek, modern design promotes sustainability by providing a stylish alternative to disposable cups, thereby reducing environmental impact and encouraging responsible consumption.
- Dimensions & Packaging
- Width 87mm x Height 122mm 250 ml
- Tags
- cup, Sustainable Design, coffee cup, eco design, Drinkware Mug, Coffee, foldable cup
- Production Technology
- The foldable cup design was achieved through iterative prototyping using CAD software. We employed injection molding for precision in mass production, utilizing food-grade silicone and BPA-free plastic to ensure safety and durability.
- Design Challenge
- The toughest challenge in this design activity was achieving a balance between compactness and durability. Creatively, we faced the obstacle of ensuring the cup could fold efficiently without compromising its structural integrity. The final concept of the foldable cup emerged as a response to countless iterations, material testing, paper prototyping, and 3D printing.
- Research
- The final concept of the foldable cup emerged as a response to countless iterations. In the process, a huge role played sculpting through various types of prototyping. Paper prototypes were used for proportion and geometry relationships, and 3D printing prototyping with soft plastics was used to test shape and thicknesses. Followed by extensive research on materials from which to manufacture.
- Inspiration
- Reusable's journey began with a simple question: How can we make eco-friendly choices effortlessly integrated into our routine? Inspired by the beauty of simplicity and functionality followed by the quest to create a solution that combines convenience with sustainability. Reusable boasts a unique collapsible design that transforms it from a full-sized cup into a compact, pocket-friendly form factor.
- Project Duration
- The idea was born in 2019, but the project commenced in January 2023 and concluded in April 2024. The design and development phases took place in Bulgaria. This timeline allowed for extensive research, prototyping, and user testing, ensuring the final product met high standards of functionality and sustainability.
- Operation Flow
- The foldable cup is easy to use. To operate, simply expand the cup by pulling on the top rim until it locks into place. To collapse, push down gently until it folds flat.
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