Dino Kattenvoerbak by Xueyong Liang is a highly esteemed winner of the very prestigious 2025 A' Design Award in Brons in Dierenverzorging, Speelgoed, Benodigdheden en Producten voor Dieren Ontwerp Competition Category.

BronsDierenverzorging· 2025

Dino Kattenvoerbak

by Xueyong Liang

Client: Suzao Union (Hangzhou) Technology Co., Ltd.

A' Design Award in Brons Winner in Dierenverzorging Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Dino Kattenvoerbak

Dino is een voerbak voor katten. De bak is vervaardigd uit één stuk hoogwaardig gebakken keramiek en wordt geleverd met een roerstokje. De vorm is geïnspireerd op de nek van een dinosaurus, en het roerstokje fungeert als de ruggengraat, wat het product een opvallend en herkenbaar uiterlijk geeft. De schuine rand zorgt ervoor dat katten in een comfortabelere houding kunnen eten. Het roerstokje helpt bij het mengen van blikvoer en keert altijd terug naar de juiste positie, ongeacht de hoek waarin het stokje in het gaatje aan de achterkant wordt gestoken. Door het stokje in de bak op te bergen, blijven de twee onderdelen samen.

The Recognition

About the A' Design Award in Brons

Dino Kattenvoerbak is winnaar van de A' Design Award in Brons, een hoogst prestigieuze erkenning die wordt toegekend aan uitstekende ontwerpen die zich onderscheiden door creativiteit, vindingrijkheid en scherpzinnigheid. Winnaars in Brons zijn ruimschoots vaardige en opvallend creatieve artefacten die de grote ervaring, verbeelding en het vernuft van hun ontwerpers bevestigen. Dino Kattenvoerbak wordt verwacht een hooggewaardeerd, bewonderd en gekoesterd object te zijn dat opmerkelijk professioneel en innovatief is. Dit ontwerp dat de A' Design Award in Brons heeft gewonnen, verwerkt de beste praktijken in kunst, wetenschap, ontwerp en technologie en is uitstekend door zijn aandacht voor detail. Dino Kattenvoerbak bevredigt schitterend behoeften, raakt verlangens, charmeert gevoelens en spreekt de nieuwsgierigheid aan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Decopark Dino Bowl consists of a one-piece, high-temperature fired ceramic bowl and a stir stick. The holistic design is inspired by dinosaur neck shape, like the stir stick is designed as the dinosaur's spine, making the visual image more memorable. The tilt angle of the bowl allows cats to eat more comfortably. The attached stir stick is designed to assist with mixing and it will always return to the correct orientation no matter which angle it is inserted at.
Dimensions & Packaging: Overall dimensions: Length 168mm x Width 140mm x Height 164mm
Bowl dimensions: Diameter 140mm x Height 164mm (Capacity 115ml)
Weight: 1kg
Material: Ceramic / PP
Tags: visual expression, dinosaur shape, back spine mixing stick, ceramic bowl
Production Technology: Aiming to make a cute and fun bowl, the lines are well designed to ensure the holistic shape is suitable for the ceramic firing process and make the stir stick and the bowl maintain harmony and unity in their forms. To reduce the likelihood of deformation of the bowl’s slanted rim during firing, we made the rim structure double layer. Simultaneously, we keep adjusting the shape of the stir stick and its insertion hole at the back of the bowl to ensure a better fit between them and the bowl.
Design Challenge: The biggest creative challenge was integrating the innovation of product shape and function. We found that users need both a bowl and a stir stick when feeding their cats, but a single stir stick would be easily lost. Therefore, we were facing the challenge of combining them into one unit for convenient storage. Simultaneously, we were also wondering how to make the overall appearance interesting to attract users and provide better user experience.
Research: Research shows that most users thought pet ceramic bowl product on the market are homogeneous, failing to consider the actual needs of users and cats. Therefore, our design focus on practicality and ease of use. We noticed that when feeding canned cat food, a stir stick is needed to mix it, yet there are few bowl products equipped with a stir stick. Additionally, most users indicated that they are easily attracted to product shapes. Hence, we incorporated interesting ideas into the design.
Inspiration: Our design begins with thinking about the relationship between the bowl and cats, and how owners use it. We have discussed specifically on aspects such as function, visual expression and materials. The Dino Bowl is primarily made of ceramics. Its basic shape is cylindrical, bent in the middle to create the slanted surface of the feeding bowl, giving it the appearance of a dinosaur. The stir stick on the back serves as the dinosaur's spine, integrating functionality and aesthetics of the product.
Project Duration: The project started in October 2023 in Hangzhou, and was exhibited in The ONE Pet Show in April 2024.
Operation Flow: When users feed their cats, the stir stick at the back of the bowl helps to mix the cat's food, particularly canned food. Afterward, the stir stick can be easily wiped clean and placed back into the insertion hole at the rear of the bowl for convenient storage. It is also worth noting that the slanted rim design of the cat bowl ensures a more comfortable eating posture for cats.
Patents: Decopark (2023) Suzao Union (Hangzhou) Technology Co., Ltd.;
Patent Applied. Patent No. 2023306691200. Suzao Union (Hangzhou) Technology Co., Ltd. 2023. China.
Team Members: Wang Sijia
Yu Fei
Yu Sushu