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Goldwin Headquarters Kantoorinterieur by Good Place and Maf
Goldwin Headquarters Kantoorinterieur by Good Place and Maf
Goldwin Headquarters Kantoorinterieur by Good Place and Maf
Goldwin Headquarters Kantoorinterieur by Good Place and Maf
Goldwin Headquarters Kantoorinterieur by Good Place and Maf

Zilver Interieur · 2025

Goldwin Headquarters Kantoorinterieur

by Good Place and Maf

  • A' Design Award in Zilver 2025 in Interieur
  • Estimated Number of Design Views: 20,641
  • Verification code EB6098AFB6 · Verify this award
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About Goldwin Headquarters Kantoorinterieur

Het project voor de verhuizing van het hoofdkantoor van Goldwin, een bedrijf dat wereldmerken zoals The North Face ontwikkelt, heeft geresulteerd in een uniforme kantoorruimte van 6.000 vierkante meter. Deze nieuwe ruimte dient als platform voor communicatie en als basis voor de wereldwijde reikwijdte van Goldwin. In overeenstemming met de toewijding van het bedrijf aan authenticiteit zijn uitsluitend natuurlijke materialen gebruikt voor alle afwerkingsmaterialen. Het ontwerpconcept beoogt een harmonieuze integratie van de zes verdiepingen tot een geïntegreerd geheel, vergelijkbaar met één enkele boom, wat resulteert in een organische ruimtelijke compositie met een karakteristieke uitdrukking op elke verdieping.

About the A' Design Award in Zilver

Goldwin Headquarters Kantoorinterieur is winnaar van de A' Design Award in Zilver, een buitengewoon prestigieuze erkenning die wordt toegekend aan topontwerpen die prachtig en indrukwekkend zijn. Winnaars in Zilver zijn enorm briljante en uiterst creatieve werken die de uitmuntende expertise, het talent en de scherpzinnigheid van hun ontwerpers illustreren. Goldwin Headquarters Kantoorinterieur wordt verwacht een prachtig paradepaardje te zijn dat opmerkelijk professioneel en diepgaand innovatief is. Dit ontwerp dat de A' Design Award in Zilver heeft gewonnen, is een hoogst opmerkelijke, bewonderde uitvinding die baat en de grenzen van kunst, wetenschap, ontwerp en technologie verlegt. Goldwin Headquarters Kantoorinterieur is een zeer benijde creatie die verlangens oproept, positieve gevoelens brengt en verbazing en verwondering doet ontvlammen.

Press Kit

Unique Properties
This project incorporates traditional Japanese techniques, such as plastering, mud walls and borrowed scenery, and uses natural materials for all finishing materials. This approach reflects a sincere commitment to authenticity. The use of plastering for floor and furniture finishes demonstrates a respect for craftsmanship. Additionally, the integration of the interior with the outdoors creates a sense of openness and harmony with the surrounding environment.
Dimensions & Packaging
41500mm×55400mm×21185mm
Tags
Office, Office Interior, Workplace, Workspace, OfficeDesign
Production Technology
The entrance features a textured rammed earth finish layered horizontally and irregularly shaped natural stones that express a vibrant and powerful sense of life, contrasting with the linear ceiling lighting and stone materials. Some floors feature abundant wood to promote comfort, while others showcase a minimalist design with exposed base materials like LGS, resulting in a diverse office environment.
Design Challenge
The primary challenge was in utilizing these non-uniform natural materials effectively. Through a detailed examination of the touch, shape, and texture of the materials, we ensured that the final product met the highest standards of fit and warmth. We meticulously arranged the veneer, cut from the same tree in the order it was harvested, to ensure a cohesive piece. Another challenge was creating a cohesive look while reusing over 80% of the furniture collected from various offices.
Research
Through site visits to client stores and labs, we gained insight into the brand's philosophy by observing the production process. Field research was conducted on the surrounding environment and the movement of passersby, considering the view of the office from Aoyama Street as a tool for brand communication. Additionally, 3D rendering tools were employed to present images to the client, facilitating discussions to ensure there was no discrepancy.
Inspiration
Goldwin's design incorporates 3 brand concepts: "Life with Nature," "Do More with Less," and "Dedication to Detail." These concepts encourage a sense of unity with nature and the development of shared values, promote new ideas born from minimalism, and emphasize uncompromising attention to materials and details, respectively. Based on these ideas, the design imagines a "strongly growing tree" throughout 6 floors, changing the spatial composition on each floor to create a creative space.
Project Duration
The project started in March 2023 and finished in May 2024 in Tokyo, Japan
Operation Flow
The office has been designed to incorporate features specialized for the use of each floor, with the aim of accommodating the diverse tasks of employees. The press room and coworking space are located adjacent to each other to facilitate seamless and lively communication. The upper floors feature a minimalist interior design and highly adaptable furnishings, fostering an environment conducive to creative discussions.
Image Credits
Photographer: Keiko Chiba (Nacasa & Partners)

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