24 Solar Terms And Gods Illustratieserie by Zhejiang Firstdot is a highly esteemed winner of the very prestigious 2025 A' Design Award in Zilver in Grafisch, Illustratie en Visuele Communicatie Ontwerp Competition Category.
ZilverGrafisch· 2025
24 Solar Terms And Gods Illustratieserie
Client: Nanji E-Commerce Co., Ltd.
A' Design Award in Zilver Winner in Grafisch Category
Verified Award Winner
Verify Award Status for #172276The Design
About 24 Solar Terms And Gods Illustratieserie
24 Zonnetermen en Goden is een illustratieserie die elk van de 24 Chinese zonnetermen koppelt aan een traditionele godheid. De kunstwerken putten uit mythologische figuren uit oude Chinese klassiekers en uit rotstekeningvormen, met gebruik van fijne details en een rood-zwart kleurenpalet. Elke illustratie meet 594 bij 420 millimeter en is voorbereid voor zowel druk als digitale weergave. Een QR-code in de rechterbenedenhoek van elke illustratie verwijst naar een website met uitleg over de zonnetermen, verhalen over de godheden en agrarische kennis.
The Recognition
About the A' Design Award in Zilver
24 Solar Terms And Gods Illustratieserie is winnaar van de A' Design Award in Zilver, een buitengewoon prestigieuze erkenning die wordt toegekend aan topontwerpen die prachtig en indrukwekkend zijn. Winnaars in Zilver zijn enorm briljante en uiterst creatieve werken die de uitmuntende expertise, het talent en de scherpzinnigheid van hun ontwerpers illustreren. 24 Solar Terms And Gods Illustratieserie wordt verwacht een prachtig paradepaardje te zijn dat opmerkelijk professioneel en diepgaand innovatief is. Dit ontwerp dat de A' Design Award in Zilver heeft gewonnen, is een hoogst opmerkelijke, bewonderde uitvinding die baat en de grenzen van kunst, wetenschap, ontwerp en technologie verlegt. 24 Solar Terms And Gods Illustratieserie is een zeer benijde creatie die verlangens oproept, positieve gevoelens brengt en verbazing en verwondering doet ontvlammen.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This illustration series centers on 24 solar terms, artfully reinterpreting their associated deities through modern design. The artworks reveal natural and cultural essence, merging tradition with modernity to revitalize ancient Chinese seasonal heritage in fresh visual forms. Meticulously crafted with intricate details and harmonious color palettes, this series cultivates an atmosphere that balances mystical allure and modern elegance.
- Dimensions & Packaging
- 594mm × 420mm
- Tags
- Illustration Design, 24 Solar Terms and Traditional Deities, Petroglyph form, Modern Design, Website Interaction Design
- Production Technology
- The illustrations take inspiration from the petroglyph form, balancing meticulous detail with vivid hues to recreate Stone Age authenticity, effectively enhancing mythological immersion. Designed for adaptability across different media, they also ensure the optimal visual impact across both printed materials and digital displays while maintaining artistic coherence.
- Design Challenge
- The core challenge lies in artistically integrating 24 solar terms with deity imagery through modern design. These divine figures are hybrids of human, animal and mythological traits, embodying both natural charm and cultural identity. A striking red and black palette creates mystical and modern aesthetics, while the QR codes bridge physical and digital realms, enabling intuitive interaction and facilitating easy exploration of traditional culture.
- Research
- As a traditional festival system, the 24 solar terms reflect celestial patterns and natural cycles. Ancient Chinese relied on this calendar to guide activities, forming a cultural cornerstone of classical folk traditions. This illustration series reimagines traditional deities associated with 24 solar terms through modern design. By reinforcing their cultural connections, this series fosters both cultural accessibility and heritage transmission.
- Inspiration
- Drawing inspiration from mythological figures in ancient Chinese classics like Classic of Mountains and Seas, this series transforms folkloric imagery brimming with fantasy and mystique into contemporary art. The designer conducted profound research to extract essential cultural elements, then innovatively reinterpreted them through the lens of 24 solar terms. The resulting works preserve traditional charm while breathing modern vitality into each character.
- Project Duration
- The design and development of this project started in China, in 2021.
- Operation Flow
- To facilitate cultural exploration of 24 solar terms and traditional deities, each illustration features a QR code at the lower right corner. By scanning the code, viewers can access a dedicated website featuring rich content, including detailed solar term explanations, deity stories, and agricultural wisdom. All presented through vivid images and text, this interactive approach makes traditional cultural discovery both accessible and enjoyable.
- Team Members
- Qiaoling Xu
Miaomiao Qiu
Haokai Tang
Xiaofan Xu
Huijiao Jin
Weiwei Lou
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