Industrial Bank of China Bankinterieurontwerp by Scene Aesthetics Design Co., Ltd is a highly esteemed winner of the very prestigious 2026 A' Design Award in Zilver in Interieur en Tentoonstellingsontwerp Competition Category.
ZilverInterieur· 2026
Industrial Bank of China Bankinterieurontwerp
by Scene Aesthetics Design Co., Ltd
Client: Industrial Bank Co., Ltd.
A' Design Award in Zilver Winner in Interieur Category
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- Verified Award Winner
- Verify Award Status for #181495
The Design
About Industrial Bank of China Bankinterieurontwerp
Industrial Bank of China is een interieurontwerp voor een bankfiliaal met een oppervlakte van 1680 vierkante meter. De ruimte is verdeeld in drie zones: een lobbyservicegedeelte, een zakelijk transactiegedeelte en een VIP-gedeelte. Universele servicebalies staan vooraan, terwijl werkplekken voor kassiers en adviseurs zich in de backofficezones bevinden. Slimme begeleiding, wachtrijsystemen en digitale displays ondersteunen de dienstverlening. Speciale ruimtes zijn ingericht voor senioren, bezoekers met beperkte mobiliteit en kinderen. Er is gebruikgemaakt van verf met een laag VOS-gehalte, gerecycled hout, recyclebare metalen en geprefabriceerde modules.
The Recognition
About the A' Design Award in Zilver
Industrial Bank of China Bankinterieurontwerp is winnaar van de A' Design Award in Zilver, een buitengewoon prestigieuze erkenning die wordt toegekend aan topontwerpen die prachtig en indrukwekkend zijn. Winnaars in Zilver zijn enorm briljante en uiterst creatieve werken die de uitmuntende expertise, het talent en de scherpzinnigheid van hun ontwerpers illustreren. Industrial Bank of China Bankinterieurontwerp wordt verwacht een prachtig paradepaardje te zijn dat opmerkelijk professioneel en diepgaand innovatief is. Dit ontwerp dat de A' Design Award in Zilver heeft gewonnen, is een hoogst opmerkelijke, bewonderde uitvinding die baat en de grenzen van kunst, wetenschap, ontwerp en technologie verlegt. Industrial Bank of China Bankinterieurontwerp is een zeer benijde creatie die verlangens oproept, positieve gevoelens brengt en verbazing en verwondering doet ontvlammen.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Industrial Bank Branch 3.0 Image Standard redefines conventional banking layouts by reorganizing the space into three key zones, including a lobby service area, a business transaction area, and a VIP area. This enhances the client experience for greater efficiency and comfort. The design ensures a consistent brand identity across all branches and promotes green, sustainable practices. It aims to create a modern banking space for both current business needs and future scalability.
- Dimensions & Packaging
- 1680 square meters
- Tags
- Scenario Driven Financial Space Design, Streamlined Client Flow, Rationalized Spatial Zoning, Seamless Front to Back Integration, Barrier Free and Inclusive for All Ages, Multiple Sensory Engagement, Modular Planning, Environmentally Friendly Construction, Standardized Brand Visual Identity
- Production Technology
- The design uses low VOC paints, reclaimed wood, and recyclable metals to reduce construction pollution. Prefabricated modules built in factories are assembled on site, shortening timelines and reducing noise and waste. Electronic screens and interactive digital signage replace printed materials, enabling content updates without using paper. Counters, seating, and other high contact surfaces use finishes that resist stains, withstand wear, and clean easily, helping to extend the service life.
- Design Challenge
- The challenge lies in creating an immersive financial environment where service flow is visible, client needs are understood, and brand value is felt. The counter area features flexible separation, with universal service counters positioned at the front, and teller and wealth advisor workstations relocated to back office zones. The VIP area is semi independent and fully equipped, offering diverse private and leisure spaces to support premium client events and deliver one stop service.
- Research
- Driven by advances in financial technology and rising client expectations, the branch uses a modular layout of lobby service, business transaction, and VIP areas to create a progressive experience journey from guidance to interaction to thorough service. Combined with innovations in brand empowerment and ecosystem integration, it delivers a smart financial space that balances professionalism, warmth, and a forward looking spirit, redefining the role of the bank branch in the digital age.
- Inspiration
- Rooted in the core brand identity, the design redefines its visual language and environmental aesthetics to deliver a consistent presence across all branches and offer a reliable, cohesive client experience. The space features white and gray as primary tones, enhanced with natural wood textures, Industrial Bank Blue, and Sustainable Green to create an environment that feels unified yet uniquely identifiable.
- Project Duration
- The design phrase of this project began in mid 2024, and the first flagship pilot branch opened in Shenzhen in January 2025.
- Operation Flow
- To boost efficiency and user experience, the branch integrates diverse smart digital solutions, including a self service zone available around the clock, an intelligent banking area, a smart guidance and queuing system, digital information display and interaction, and dedicated terminals offering training and app tutorials. Services support all age groups and special needs, with dedicated areas for seniors and individuals with mobility challenges, plus an engaging play zone for children.
- Team Members
- Wendong Zhou,
Ella.Y.Choi,
Qilin Yang,
Shuidong He,
Jingfan Chen,
Ziyou Liu,
Zuoxiu Zhang,
Lian Duan,
Xinran Liu,
Chang’an Luo
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