Women of Wonder University Merkevareidentitet by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2020 A' Design Award i Bronse in Grafikk-, Illustrasjons- og Visuell Kommunikasjonsdesign Competition Category.
BronseGrafikk· 2020
Women of Wonder University Merkevareidentitet
Client: Salvita Design
A' Design Award i Bronse Winner in Grafikk Category
Verified Award Winner
Verify Award Status for #102027The Design
About Women of Wonder University Merkevareidentitet
Women of Wonder University er en merkevareidentitet skapt for et tolv ukers kurs som forbereder kvinner på fremtidig arbeid og balanse mellom jobb og liv. Identiteten forener de første bokstavene i Women of Wonder til det korte ordet WoW, satt i fet skrift. Rosa symboliserer kvinnelighet og muligheter, lyseblå står for åpenhet og perspektiv, mens mørkeblå representerer tillit og kunnskap. Den fargede logoen brukes på hvit bakgrunn, mens en hvit logo brukes på lyse bakgrunner. Designet gir plattformen høy synlighet og energi.
The Recognition
About the A' Design Award i Bronse
Women of Wonder University Merkevareidentitet er vinner av A' Design Award i Bronse, en høyt prestisjefylt anerkjennelse som tildeles enestående design som utmerker seg ved kreativitet, oppfinnsomhet og skarpsindighet. Bronsevinnere er rikt dyktige og påfallende kreative gjenstander som bekrefter designernes store erfaring, fantasi og ressurssterkhet. Women of Wonder University Merkevareidentitet forventes å være en høyt ansett, beundret og verdsatt gjenstand som er bemerkelsesverdig profesjonell og nyskapende. Dette designet, som har vunnet A' Design Award i Bronse, rommer beste praksis innen kunst, vitenskap, design og teknologi og utmerker seg ved sin omtanke for detaljer. Women of Wonder University Merkevareidentitet tilfredsstiller behov på en strålende måte, berører ønsker, sjarmerer følelser og vekker nysgjerrighet.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- WoW University is a twelve week course offered through an innovative platform, packed with theory and practice to help every woman get started in her life long journey so they can be an even bigger WoW. The courses consist of practical and theoretical lessons about creativity, self discovery, collaboration and the realization of ideas, both online and at the university. These are key soft skills that will be more important than technical skills for a successful career in the future.
- Dimensions & Packaging
- The colored logo can be used on a white background, while bright backgrounds are best highlighted with a white logo.
- Tags
- University, women, visual identity, logo, branding, graphic design, Salvita Design, Lithuania
- Production Technology
- I opted to use bright colors. Pink symbolizes femininity and opportunity, light blue represents openness and perspective, and dark blue symbolizes trust and knowledge.
- Design Challenge
- To create a logo for a future women university that would stand apart from the regular universities.
- Research
- Inspired by women power, I created a modern, stylish and catchy university logotype. The bold, colorful and vivid style sets WoW University apart from other brands.
- Inspiration
- The Women of Wonder University is an innovative science platform designed to prepare women for future work, life balance. Gender inequality is growing and WoW wants women to grow and feel confident about their future. Professionals, professors, mentors and lifelong learning enthusiasts come together to share everything they know with students, the women of the future.
- Project Duration
- Started in November 2019 and finished December 2019 in Vilnius, Lithuania.
- Operation Flow
- I created a new logo and brand identity for the Women of Wonder University. The goal was to appeal to a new generation of women who are too busy to attend a full time university. The first letters of Women of Wonder are joined together to create a nice and powerful word abbreviation, WoW. With a strong color combination and bold lettering, the new brand creates high visibility, energy and spontaneity.
- Image Credits
- Copywriter Erin Hope Stevens
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
