Vanke City Skilting by Yongan Zhou is a highly esteemed winner of the very prestigious 2021 A' Design Award i Bronse in Grafikk-, Illustrasjons- og Visuell Kommunikasjonsdesign Competition Category.
BronseGrafikk· 2021
Vanke City Skilting
by Yongan Zhou
Client: Vanke
A' Design Award i Bronse Winner in Grafikk Category
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- Verified Award Winner
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The Design
About Vanke City Skilting
Vanke City er et skiltsystem for veifinning laget for et blandet byutviklingsprosjekt i Yantai. Informasjonspanelene er laget av ultra hvitt herdet glass, et materiale valgt for å forbli visuelt tilbaketrukket i landskapet. I sollys smelter den hvite informasjonsteksten sammen med bakgrunnen, slik at panelene trer i bakgrunnen blant vegger, blomster og trær. Det grafiske uttrykket følger interiørdesignkonseptet og bruker pikselelementer, en modulær form og sterke farger for å bygge et gjenkjennelig merkevarebilde. Hvert panel måler 600 mm i bredde, 10 mm i dybde og 2200 mm i høyde.
The Recognition
About the A' Design Award i Bronse
Vanke City Skilting er vinner av A' Design Award i Bronse, en høyt prestisjefylt anerkjennelse som tildeles enestående design som utmerker seg ved kreativitet, oppfinnsomhet og skarpsindighet. Bronsevinnere er rikt dyktige og påfallende kreative gjenstander som bekrefter designernes store erfaring, fantasi og ressurssterkhet. Vanke City Skilting forventes å være en høyt ansett, beundret og verdsatt gjenstand som er bemerkelsesverdig profesjonell og nyskapende. Dette designet, som har vunnet A' Design Award i Bronse, rommer beste praksis innen kunst, vitenskap, design og teknologi og utmerker seg ved sin omtanke for detaljer. Vanke City Skilting tilfredsstiller behov på en strålende måte, berører ønsker, sjarmerer følelser og vekker nysgjerrighet.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Vanke City takes the three key words of sharing, communication and interaction as the core, and is managed by Vanke Real Estate in the early stage. Its strong ability to acquire and integrate brand resources is bound to inject infinite vitality into the life Museum.The design continue the core concept of project IP and interior space design, choose pixel trend elements, pure modular form, with bright colors, and strive to create a high recognition brand value image system for Vanke City.
- Dimensions & Packaging
- Width 600mm x Depth 10mm x Height 2200mm
- Tags
- Grapic design, Wayfinding, pixelation, crasis
- Production Technology
- The guide design panel uses ultra white tempered glass, with such a pure to the extreme material language, try not to affect the landscape vision, to present the function of text information guidance. Under the sunlight, the white information text and the background are integrated, hiding the information vision of the guide in the landscape. The design hope: there is nothing, nothing is there.
- Design Challenge
- With pure modular form and bright colors, try to create a brand value image system with high recognition for Vanke City.
- Research
- The guide design panel uses ultra white tempered glass, with such a pure to the extreme material language, try not to affect the landscape vision, to present the function of text information guidance.
- Inspiration
- Love the city, love the life, Use design to light up the visual flash of Vientiane life in a city. It respect the purity of every wall, flower, tree and space in the landscape. The guide design panel uses ultra white tempered glass, with such a pure to the extreme material language, try not to affect the landscape vision, to present the function of text information guidance.
- Project Duration
- The project started in September 2020 in Yantai and finished in December 2020 in Yantai.
- Operation Flow
- The design continue the core concept of project IP and interior space design, choose pixel trend elements and pure modular form, with bright colors, to create a set of vitality of brand value image with high recognition.
- Team Members
- Creative director:Zhou Yongan
Art Director:Zhang qianyi
Design Director:Qiu Yifeng - Image Credits
- Photographer Qiu Yifeng
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