Designet Pattern Play Spillkort, Kalender av Topys - Huimeng Li er en høyt ansett vinner av den svært prestisjetunge 2023 A' Design Award i Bronse i konkurransekategorien Grafikk-, Illustrasjons- og Visuell Kommunikasjonsdesign.
BronseGrafikk· 2023
Pattern Play Spillkort, Kalender
Klient: Topys
Vinner av A' Design Award i Bronse i kategorien Grafikk
Verifisert Prisvinner
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Om Pattern Play Spillkort, Kalender
Pattern Play er et sett med spillkort og en kalender designet for å bringe farge inn i hverdagen. Spillkortene inneholder 54 unike illustrasjoner i stedet for standard kortfarger. Bildekortene er inspirert av kalejdoskoper, mens talkortene viser uregelmessige mønstre og former. Kortene er trykket på 310 gsm vanntett papir med svart kjerne, matt overflate og avrundede hjørner. Kalenderen forstørrer 12 av kunstverkene på 250 gsm spesialpapir med en avrivningslinje, slik at hvert ark også kan brukes som en plakat. Designet har som mål å tilføre positivitet til vanlige dager.
Anerkjennelsen
Om A' Design Award i Bronse
Pattern Play Spillkort, Kalender er vinner av A' Design Award i Bronse, en høyt prestisjefylt anerkjennelse som tildeles enestående design som utmerker seg ved kreativitet, oppfinnsomhet og skarpsindighet. Bronsevinnere er rikt dyktige og påfallende kreative gjenstander som bekrefter designernes store erfaring, fantasi og ressurssterkhet. Pattern Play Spillkort, Kalender forventes å være en høyt ansett, beundret og verdsatt gjenstand som er bemerkelsesverdig profesjonell og nyskapende. Dette designet, som har vunnet A' Design Award i Bronse, rommer beste praksis innen kunst, vitenskap, design og teknologi og utmerker seg ved sin omtanke for detaljer. Pattern Play Spillkort, Kalender tilfredsstiller behov på en strålende måte, berører ønsker, sjarmerer følelser og vekker nysgjerrighet.
Bak designet
Pressepakke
Krediteringer, teammedlemmer og tekniske detaljer levert av designeren.
- Unike Egenskaper
- Pattern Play! is Design For You’s newest series, a TOPYS project that aims to enliven daily objects with design power. The designer plays with patterns and colors, dots, and lines, and put them on playing cards and a calendar. 54 unique illustrations with unbridled imagination make one-of-a-kind playing cards. They can also be used as tarot cards, or bookmarks... 12 artworks are enlarged and paired with one-liners from editors to make the calendar. They can also be posters that light up your living room, office, favorite corner, and your 2023. The team hopes these two beautiful non-standard products will stir up a little splash in ordinary daily life and bring the most joy and inspiration to you. Pattern Play, Pattern Fun!
- Dimensjoner og Emballasje
- Playing Cards: 63mm x 88mm x 19mm
Calendar: 270mm x 430mm - Stikkord
- product design, illustration, graphic design, playing cards, entertainment, recreational, home decoration, lifestyle
- Produksjonsteknologi
- 'Pattern Play!'' Playing Cards was made with 310 gsm waterproof card stock paper, matte cover finish, and rounded corners, double-sided solid color printing. The calendar was made with 250 gsm specialty paper which was printed in solid color with a tear-off line.
- Designutfordring
- The main challenge in the creative process is to balance originality and practicality. The designer has to follow design rules for playing cards while trying to separate them from standard products. Instead of spades, hearts, diamonds, and clubs, 54 unique illustrations were created for each card. J, Q, and K are kaleidoscope-inspired. A to 10 are irregular patterns and shapes. Jokers are TOPYS's IP little ghost. The team also did several internal tests and spent a lot of time adjusting the size and colors of the letters and numbers to make sure they were easy to read and play with.
- Forskning
- As a first-timer, the team did a lot of research on different types, printing techniques, and materials of playing cards, wanting to make sure that it is a top-quality product with top designs. We studied many cases ranging from big companies like Art of Play, and Bicycle to small local labels. Then we compared many suppliers and paid factory visits. With in-depth research, the team decided to produce in poker size, which allows more visuals, and with international standard 310 gsm black core card, matte cover finishes to provide a premium playing experience, even for daily recreational activities.
- Inspirasjon
- People have taken unprecedented safety measures during COVID-19. Being socially isolated for so long makes everyone feel more or less lonely or depressed. And thus the designer wants to create designs with vivid, bold colors within organic patterns and shapes to inject positivity and hope into people's daily life. The team chose playing cards as the main product in hopes to provide a refreshing and special entertainment experience for family and friends, while a colorful eye-catching calendar can brighten up and energize any space as a nice decoration.
- Prosjektvarighet
- It was started in July 2022 in Shenzhen and went on sale in November 2022 in Shenzhen.
- Driftsflyt
- Daily recreational activity and home decoration
- Teammedlemmer
- Illustrator & Motion Designer: Huimeng Li
Art Director: Silin Chen
Project Manager: Jing Lin
Planners: Jing Lin, Xiwen Wang
Photographer: Zichen Yang
Editor: Yun Ji
PR: Wanjun Xie - Bildekreditering
- IP / COPYRIGHT / IMAGE / PHOTO / SOUND / VIDEO CREDITS
Image #1-5: Photographer Zichen Yang, Pattern Play!, 2022.
Image #1-5: Creator Huimeng Li, Pattern Play!, 2022.
Video Credits:
Motion Graphics by Huimeng Li.
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