Wuhuan M704rg Tursko by Shanghai Wuquan Sporting Goods Co., Ltd.

Wuhuan M704rg Tursko by Shanghai Wuquan Sporting Goods Co., Ltd. is a highly esteemed winner of the very prestigious 2024 A' Design Award i Sølv in Fottøy-, Sko- og Støveldesign Competition Category.

SølvFottøy· 2024

Wuhuan M704rg Tursko

by Shanghai Wuquan Sporting Goods Co., Ltd.

Client: Shanghai Wuquan Sporting Goods Co., Ltd.

A' Design Award i Sølv Winner in Fottøy Category

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Verified Award Winner
Verify Award Status for #152601

View at A' Design Award Press Release Award Badge

Colors

The Design

About Wuhuan M704rg Tursko

Wuhuan M704RG er en tursko designet for enkel påføring. Hælen er formet som et skohorn, slik at foten glir inn når brukeren tråkker lett på hælkappen. En knott på siden justerer lissene med en enkel vridning for en skreddersydd passform. Overdelen er vevd av elastisk garn med jacquard-teknikk, som holder foten kjølig og tørr, og stoffet begrenser også bakterievekst. En bred lest, fast støtte og en sklisikker yttersåle med en trapesformet stabiliserende struktur fordeler trykket og reduserer overtråkk.

The Recognition

About the A' Design Award i Sølv

Wuhuan M704rg Tursko er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. Wuhuan M704rg Tursko forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. Wuhuan M704rg Tursko er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: M704GR walking shoes, crafted with convenience at the core, make putting on shoes a breeze. The heel design, inspired by the shape of a shoe horn, allows users to effortlessly slip their feet in simply by stepping on the heel counter and applying a gentle force. The side knob enables easy shoe lace adjustment for a tailored fit. With additional features such as the wide last, robust support, and a non slip outsole, the M704GR can envelop feet in superior comfort and security.
Dimensions & Packaging: Dimensions 330 mm x 200 mm x 160 mm
Weight 0.35kg
Tags: easy on and off shoes, quick shoe lace adjustment, enhanced comfort, stable support, breathable and antibacterial
Production Technology: The upper, woven from highly elastic yarn using the Jacquard technique, offers a soft tactile experience and boosts breathability to keep the feet fresh and dry all day long. Moreover, the specially designed fabric of the shoes effectively inhibits bacterial growth, which is conducive to improving hygiene and reducing odors for the optimal foot health.
Design Challenge: The main challenge was to improve both comfort and convenience of wearing shoes. Deviating from conventional forms, this footwear design features a structurally optimized heel inspired by the shoe horn, facilitating easy slipping on and off. Additionally, the insole routes air and moisture from the arched area to a forefoot cavity, venting it out via a vacuum air conduit while drawing in fresh air. This design ensures feet stay dry and refreshed throughout the day.
Research: Putting on traditional shoes often means bending over, struggling with shoes, and fiddling with shoelaces. This is not just a hurdle for those who find bending difficult, but also for busy young urbanites for whom time is precious. To solve this problem, this footwear design introduces an innovative heel inspired by a shoe horn for easy slipping on and off. Additionally, the side knob, designed for quick lace adjustment, further enhances wearing convenience.
Inspiration: This footwear design centers on user experience and aesthetics. The structurally improved heel enables effortless slipping on and off, without the hassle of bending over. This feature integrates into the overall construction, resulting in a sleek appearance. The color scheme is a simple but elegant combination of white and grey, accented with bright yellow for a vibrant touch. Moreover, the striped textures and athletic materials evoke a modern vibe, catering to a wide range of aesthetic tastes.
Project Duration: The design and development of the shoes started in Shanghai, in January 2023. This pair of shoes was introduced to the Chinese market in December 2023.
Operation Flow: The side knob facilitates easy shoe lace adjustment, ensuring a tailored fit with just a twist. Users can easily slip their feet in and out of the shoes after adjusting.
The outsole is made of the material with moderate hardness, and features a trapezoidal stabilizing structure that has a larger ground contact area. This design enhances support and reduces the risk of rolling ankles. This structural optimization also alleviates fatigue by evenly distributing pressure exerted on the sole of the foot.
Team Members: Xiao Nan