Avesta Branding System Merkevareidentitet by Daniel da Hora is a highly esteemed winner of the very prestigious 2025 A' Design Award i Jern in Grafikk-, Illustrasjons- og Visuell Kommunikasjonsdesign Competition Category.
JernGrafikk· 2025
Avesta Branding System Merkevareidentitet
Client: Lefil Company
A' Design Award i Jern Winner in Grafikk Category
Verified Award Winner
Verify Award Status for #170539The Design
About Avesta Branding System Merkevareidentitet
Designen innkapsler selskapets visjon, lederskap og innovasjon, samtidig som den er en merkevare fokusert på vekst og bærekraft. Med en sterk og elegant stemme representerer designen det brasilianske bedriftseiendomsmarkedet selv, og projiserer et bilde av autoritet og strategi. Den kombinerer effektivitet og innovasjon, og er klar til å være det visuelle uttrykket for et ledende selskap.
The Recognition
About the A' Design Award i Jern
Avesta Branding System Merkevareidentitet er vinner av A' Design Award i Jern, en prestisjefylt anerkjennelse som tildeles gode design som oppfyller de profesjonelle og industrielle kravene man forventer av veldesignede skaperverk. Jernvinnere viser stor dyktighet, høy spesialisering, ekspertforståelse og kreativ kapasitet hos skaperne. Avesta Branding System Merkevareidentitet forventes å være et høyt ansett, beundret og verdsatt skaperverk som er praktisk og nyskapende. Dette designet, som har vunnet A' Design Award i Jern, integrerer bransjens beste praksis og har kompetente tekniske egenskaper knyttet til kunnskap og talent. Avesta Branding System Merkevareidentitet respekteres for sin grundighet og er utformet for å gi forbedringer i livskvalitet som bidrar til å gjøre verden til et bedre sted.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Avesta represents a bold fusion of vision, leadership, and innovation, establishing itself as a brand committed to progress and sustainability. With a sophisticated and commanding presence, Avesta mirrors the Brazilian corporate real estate landscape, conveying strength, strategy, and foresight. Seamlessly blending efficiency with innovation, Avesta is poised to redefine the industry with agile, forward-thinking, and sustainable solutions.
- Dimensions & Packaging
- Various:
1 - visit card: 8,5x5cm;
2 - office paper: 21x29,7cm
3 - small envelope: 23x11cm
4 - Big envelope: 23x31cm - Tags
- Real-estate, corporate market, new business, graphic design
- Production Technology
- As it’s a branding system, we used the regular tools for graphic design and illustration.
- Design Challenge
- By bringing the brand closer to this scenario, the message conveyed is one of solidity, permanence and balance. Just as the basalt hills were sculpted with precision by the action of nature, the brand seeks to reflect meticulous care in every detail of its projects, supporting business strategies on safe and rigorous bases.
Furthermore, the continuous beauty of these formations communicates intelligence and order, attributes that reinforce the company’s positioning as a reliable partner in the creation of spaces planned with vision and creativity.
Inspired by the basalt hills of Ireland, the logo embodies a symbol of robustness, longevity and natural design, aligning with the brand’s core values and its commitment to building solid paths to success for its clients. - Inspiration
- Because the company will serve as a hub for the Brazilian real estate market, including bringing foreigner investments, the visual choice was inspired by the iconic basalt formations that occurred in Ireland. These natural structures, formed millions of years ago by volcanic processes, symbolize the perfect integration between the strength of nature, the harmony of forms and stability over time.
- Project Duration
- The project started in September 2024 in Recife, Brazil, and it was finished (approval) by January 2025.
- Image Credits
- Image # 1: Daniel da Hora (Chief Design Officer), 2025.
Image # 2: Daniel da Hora (Chief Design Officer), 2025.
Image # 3: Daniel da Hora (Chief Design Officer), 2025.
Image # 4: Daniel da Hora (Chief Design Officer), 2025.
Image # 5: Daniel da Hora (Chief Design Officer), 2025.
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