Sølv Messe · 2025
Ghaffari Utstillingsstand
- A' Design Award i Sølv 2025 in Messe
- CLIENT: Ghaffari Chemical Industries Corp.
- Estimated Number of Design Views: 19,215
- Verification code AC2FABB4BA · Verify this award
Colors
About Ghaffari Utstillingsstand
Ghaffari er en utstillingsstand designet for et selskap innen kjemisk industri. Standen dekker 400 kvadratmeter i Hall 6 ved Tehran International Exhibition Center. En stor TV-vegg er plassert langs tomtens primære akse og presenterer variert merkevareinnhold. Skjermen er forsenket, noe som redefinerer grensen mellom standen og den offentlige korridoren og danner et scenelignende overgangsområde. Den resterende delen av aksen fungerer som hovedinngang. Standen rommer også et studioområde for produktdemonstrasjoner, et intervjuområde og et fotograferingspunkt.
About the A' Design Award i Sølv
Ghaffari Utstillingsstand er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. Ghaffari Utstillingsstand forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. Ghaffari Utstillingsstand er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.
Press Kit
- Unique Properties
- By recessing the TV wall, the boundary between the booth and the public corridor was redefined, creating a stage-like area that acted as a transitional space. This strategic move also ensured that the remaining portion of the primary axis functioned as the primary entrance to the booth.
- Dimensions & Packaging
- The exhibition booth for Ghafari Chemical Industries was a 400-square-meter project located in Hall 6 of the Tehran International Exhibition Center
- Tags
- Ghaffari, Exhibition, Design, Architecture
- Production Technology
- The core idea of the project was to place a large TV wall along the primary axis of the site. This screen serves as a dynamic visual element for presenting the brand’s diverse content.
- Design Challenge
- The main design challenge is how to create a space that not only meets the functional requirements of an exhibition booth but also incorporates the spatial qualities of an inviting environment for two distinct audience groups—sometimes with conflicting needs—within a unified and cohesive design
- Research
- • A studio-like space for product testing and new product demonstrations
• An area for interviews
• A designated spot for photo opportunities and brand engagement - Inspiration
- The primary design challenge was to create a space that could simultaneously attract general visitors and high-profile clients.
- Project Duration
- The project started in January 2025 in Tehran and finished in January 2025 in Tehran, and was exhibited in Tehran International Exhibition in January 2025.
- Operation Flow
- On its sixtieth anniversary, Ghafari chemical industries underwent a significant transformation, including rebranding, revamping its visual identity and packaging, and launching new products, all of which needed to be highlighted at the exhibition.
- Patents
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- Image Credits
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