Find Carrier Primær funksjon: Utstillingsstand av Kodai Fukuchi

Designet Find Carrier Primær funksjon: Utstillingsstand av Kodai Fukuchi er en høyt ansett vinner av den svært prestisjetunge 2026 A' Design Award i Sølv i konkurransekategorien Messearkitektur, Interiør og Utstillingsdesign.

SølvMesse· 2026

Find Carrier Primær funksjon: Utstillingsstand

av Kodai Fukuchi

Klient: Carrier Japan Corporation

Vinner av A' Design Award i Sølv i kategorien Messe

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Om Find Carrier Primær funksjon: Utstillingsstand

Boktekst: Klimaanlegg er uunnværlig i det moderne livet, men forblir bevisst usynlig. Denne utstillingen flytter mekaniske systemer fra skjult infrastruktur til romlige hovedpersoner. Utformet som en gangbar by, plasserer installasjonen produkter inne i arkitektoniske volumer, slik at besøkende kan oppdage systemer gjennom bevegelse fremfor instruksjon. Etter hvert som arkitekturen trekker seg tilbake i bakgrunnen, trer maskinene frem som synlige aktører som former urban komfort. Prosjektet omdefinerer industriell teknologi som et vesentlig nærvær vevd inn i hverdagsmiljøene.

Anerkjennelsen

Om A' Design Award i Sølv

Find Carrier Primær funksjon: Utstillingsstand er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. Find Carrier Primær funksjon: Utstillingsstand forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. Find Carrier Primær funksjon: Utstillingsstand er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.

Bak designet

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Krediteringer, teammedlemmer og tekniske detaljer levert av designeren.

Unike Egenskaper: This exhibition booth transforms the invisibility of air conditioning into a tangible urban experience. A walkable city embeds products within architectural volumes, allowing visitors to discover systems through movement rather than explanation. Each building differs in form, representing diverse environmental conditions and applications. By shifting air conditioning from background utility to visible infrastructure, the project redefines its presence within professional exhibition environments.
Dimensjoner og Emballasje: Exhibition booth size: approximately 15,000 mm x 15,000 mm x 6,000 mm (H).
Venue: Tokyo Big Sight, Japan.
Exhibited at HVAC&R Japan 2026, January 27-30, 2026.
The booth was planned as a large-scale walk-through configuration with uniform illumination to ensure consistent product visibility.
Stikkord: Exhibition booth, Trade show design, Spatial design, Immersive environment, Urban metaphor, Professional exhibition, Brand experience, Infrastructure design, Air conditioning
Produksjonsteknologi: The booth was realized through a high-density construction combining custom lighting units and handcrafted elements. A total of 212 custom LED light boxes in varied sizes expressed irregular urban light patterns. In contrast, 610 individually cut 3 mm plywood panels with a paper-mounted surface finish represented unlit building windows, forming the city’s background density. Production was divided between off-site fabrication and on-site assembly. Lighting and structure were designed as independent systems for flexibility within a temporary exhibition environment.
Designutfordring: The main challenge was determining whether a large-scale, immersive cityscape could function within a B2B-focused trade show. There was concern that the scale, density, and number of elements—particularly the 212 illuminated light boxes—might overwhelm visitors or distract from the products. Construction complexity, time constraints, and high labor costs also posed risks. The project moved forward by trusting the concept and committing to its spatial intensity. As a result, the booth achieved strong visitor engagement and became one of the most visited spaces at the exhibition.
Forskning: This project was conducted as a spatial experiment to examine whether immersive design could communicate the social role of air conditioning to a professional trade audience. The objective was to test whether an experiential urban environment could replace conventional product-focused displays. A walkable city was constructed, embedding mechanical systems within architectural volumes to enable discovery through movement. The results showed strong visitor engagement, repeated circulation, and increased product inquiries. The research demonstrates that immersive spatial strategy can shift perception, strengthen brand recognition, and generate tangible impact within professional exhibition environments.
Inspirasjon: The project began with a fundamental question: why does air conditioning, despite being essential to contemporary life, remain largely unnoticed? Mechanical systems are intentionally designed to disappear so comfort can exist without awareness. As urban environments grow increasingly complex, air conditioning becomes ever more critical to daily life. This design challenges that invisibility and explores how spatial experience can reveal the hidden infrastructure supporting everyday environments.
Prosjektvarighet: The project was developed from July 2025 to January 2026 and exhibited at HVAC&R JAPAN 2026, held from January 27 to January 30, 2026, at Tokyo Big Sight in Tokyo, Japan.
Driftsflyt: Visitors enter the booth through a central pathway designed as an urban street and encounter the main air-conditioning product at the city’s center. As they move through the space, visitors naturally stop in front of the machines without signage. Products are discovered by chance within the urban environment. Many visitors complete a full circuit and return. Through immersion in Carrier’s blue city, perceptions of air conditioning shift from an unnoticed background system to an indispensable presence supporting everyday life.
Patenter: Copyrights belong to Kodai Fukuchi, 2026.
Teammedlemmer: Designer: Kodai Fukuchi
Project Management: Daiki Handa
Product Management: Nozomi Kurumizawa
Production: Maki Furukawa
Production: Akira Miyajima
Production: Ryosuke Suzuki
Creative Direction: Kei Iwamitsu
Creative Direction: Sachiyo Nishida
Bildekreditering: Image #1: Photographer Akira Arai (Nacasa & Partners), Find Carrier, 2026.
Image #2: Photographer Akira Arai (Nacasa & Partners), Find Carrier, 2026.
Image #3: Photographer Akira Arai (Nacasa & Partners), Find Carrier, 2026.
Image #4: Photographer Akira Arai (Nacasa & Partners), Find Carrier, 2026.
Image #5: Photographer Akira Arai (Nacasa & Partners), Find Carrier, 2026.