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Plants Trade Konseptbok Og Plakat by Tsuyoshi Omori

Plants Trade Konseptbok Og Plakat by Tsuyoshi Omori is a highly esteemed winner of the very prestigious 2019 A' Design Award i Sølv in Grafikk-, Illustrasjons- og Visuell Kommunikasjonsdesign Competition Category.


SølvGrafikk· 2019

Plants Trade Konseptbok Og Plakat

by Tsuyoshi Omori

Client: Plants Trade

A' Design Award i Sølv Winner in Grafikk Category

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The Design

About Plants Trade Konseptbok Og Plakat

PLANTS TRADE er en serie av en nyskapende og kunstnerisk form for botaniske prøver, som ble utviklet for å bygge et bedre forhold mellom mennesker og natur i stedet for utdanningsmateriell. Plants Trade Concept Book var forberedt på å hjelpe deg med å forstå dette kreative produktet. Boken, designet i nøyaktig samme størrelse som produktet, inneholder ikke bare naturbilder, men unik grafikk inspirert av naturens visdom. Mer interessant er at grafikken er nøye skrevet ut av boktrykk, slik at hvert bilde varierer i farge eller tekstur, akkurat som naturlige planter.

The Recognition

About the A' Design Award i Sølv

Plants Trade Konseptbok Og Plakat er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. Plants Trade Konseptbok Og Plakat forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. Plants Trade Konseptbok Og Plakat er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Concept Book was designed in exactly the same size as the products, botanical specimens. Not only photos of nature, the book also features unique graphics which the designer created with drawing inspiration from the nature’s wisdom. More interestingly, the graphics are carefully printed by letterpress so that every image varies in color or texture, just like natural plants.
Dimensions & Packaging
The Concept Book is a hardcover, 105 x 190 mm, consisting of 52 pages. The Poster is 505 x 728 mm.
Tags
Concept Book, Botanical Specimen, Letterpress, Graphics, Plants Trade, Nature
Production Technology
The Concept Book used the foil printing on its white cardboard cover, the offset printing for 5 photographs and the letterpress printing for 14 graphics. The Poster used the offset printing for the photograph and the letterpress printing for the graphic.
Design Challenge
The difficulty in designing the Concept Book was in what way the designer should create graphics that can make people think of the nature’s wisdom. After consideration, the designer chose the letterpress printing for graphics to depict different colors or textures, just like real plants.
Inspiration
Plants Trade is a series of an innovative and artistic form of botanical specimens, not like the conventional ones that are merely used as educational material. The product was born to build a better relationship between humans and nature. The Concept Book was made to help people understand this creative product.
Project Duration
The project started in September 9th, 2017 in Tokyo and it is still ongoing. The Concept Book was published in Japan on that date and was exhibited at Tokyo Art Book Fair in October 2017, Shibuya Publishing & Booksellers in August 2018 and at Kamome Books in September 2018.
Operation Flow
The Concept Book will be on sales online as well as at exhibitions or events such as art book fair. Not simply as a printed object, the designer hopes people feel the unspoken messages from plants, that is, Nature’s Wisdom.
Patents
Copyrights belong to PLANTS TRADE, 2017
Team Members
Designer & Illustrator : Shunsuke Ikai
Photographer : Hiroto Hata
Copywriter : Tadayasu Seto
Translator : Yukiko Nishikawa
Movie : studio me
Image Credits
Image#2:Photographer Takashi Hiramatsu, 2018.
Image#3:Photographer Takashi Hiramatsu, 2018.
Image#4:Photographer Takashi Hiramatsu, 2018.
Image#5:Photographer Takashi Hiramatsu, 2018.

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