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Bennetti Armbåndsur by Mako Design

Bennetti Armbåndsur by Mako Design is a highly esteemed winner of the very prestigious 2020 A' Design Award i Bronse in Smykkedesign Competition Category.


BronseSmykker· 2020

Bennetti Armbåndsur

by Mako Design

Client: Mako Design

A' Design Award i Bronse Winner in Smykker Category

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The Design

About Bennetti Armbåndsur

Bennetti er et armbåndsur designet for å kombinere holdbarhet med et raffinert utseende. Kassen måler 40 mm i diameter og 12 mm i tykkelse, og vannmotstanden er på 5 ATM. Designprosessen startet med raske håndtegninger som løste de mindre detaljene. Deretter ble det laget en komplett tredimensjonal modell som ble rendret, og kassen ble 3D-printet for å bekrefte en komfortabel passform på håndleddet. Urverket ble omkonfigurert inne i kassen under den mekaniske fasen. Konseptet ble fullført på omtrent tre måneder.

The Recognition

About the A' Design Award i Bronse

Bennetti Armbåndsur er vinner av A' Design Award i Bronse, en høyt prestisjefylt anerkjennelse som tildeles enestående design som utmerker seg ved kreativitet, oppfinnsomhet og skarpsindighet. Bronsevinnere er rikt dyktige og påfallende kreative gjenstander som bekrefter designernes store erfaring, fantasi og ressurssterkhet. Bennetti Armbåndsur forventes å være en høyt ansett, beundret og verdsatt gjenstand som er bemerkelsesverdig profesjonell og nyskapende. Dette designet, som har vunnet A' Design Award i Bronse, rommer beste praksis innen kunst, vitenskap, design og teknologi og utmerker seg ved sin omtanke for detaljer. Bennetti Armbåndsur tilfredsstiller behov på en strålende måte, berører ønsker, sjarmerer følelser og vekker nysgjerrighet.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Designed by MAKO and crafted from the finest materials, The Benetti Watch is a cut above its competition. MAKO developed the concept from an idea and after prototyping and assisting with 3D CAD renderings, hand sketching, concept design, digital sketching, product planning, and packaging design through to production. MAKO used elements of logo ideation, manufacturing sourcing, packaging all materials, production management and manufacturing sourcing The Bennetti Watch design as well.
Dimensions & Packaging
Case Diameter: 40 MM

Case Thickness: 12 MM

Water Resistance Level: 5 ATM
Tags
watch, luxury, fashion, accessory, accessories, watches, bennetti
Production Technology
Quick sketch ideation helped us realize the smaller design details, while the full 3D model was designed in Solidworks and then rendered with Keyshot. Amidst the CAD phase, we had 3D printed the watch casing to ensure that it sat comfortably on the wrist as well.
Design Challenge
This product made its way from concept design, to a fully functional prototype, and ultimately into production. Though relatively straightforward, the majority of the challenges took place during the mechanical phase, as we were re-configuring the movement within the watch case.
Inspiration
The inspiration behind the Bennetti watch stems from the philosophy that a luxury watch should never have to sacrifice its durability for beauty. With this in mind, each Bennetti watch is built to be taken seriously, to stand out, compliment personal style, be a conversation piece and be overall a work of art.
Project Duration
The concept design took approximately three months to finish in Toronto, Canada, with respect to other existing products that were also under development
Team Members
Rob Colgan

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