Adoring Ntchito Yaikulu ya Foni by Yifei Li is a highly esteemed winner of the very prestigious 2021 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Ukadaulo wa Foni, Mapulogalamu ndi Mapulogalamu a Foni Competition Category.
BronzeFoni· 2021
Adoring Ntchito Yaikulu ya Foni
by Yifei Li
Client: Adoring
Mphoto ya Bronze ya A' Design Award Winner in Foni Category
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- Verified Award Winner
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The Design
About Adoring Ntchito Yaikulu ya Foni
Adoring ndi ntchito ya pa foni yopangidwa kulumikiza agalu ndi eni agalu padziko lonse lapansi. Ntchitoyi imasakaniza kupeza mnzake wa galu, chidziwitso cha agalu, ndi gulu la agalu pamalo amodzi. Agalu amafotokozedwa ndi zizindikiro za malo, mtundu, khalidwe, ndi machitidwe. Eni agalu amatha kusefa zizindikirozi kuti apeze anzawo oyenera komanso ogwirizana pa moyo wachitukuko wa agalu awo. Njira yowerengera yozikidwa pa zizindikiro imathandizira kupeza mnzake aliyense. Adoring imalolanso eni kulembetsa kukula kwa galu, kucheza kuchokera pa mbali ya nyama yoweta, komanso kugawana zokumana nazo pa kuwetaku. Ntchitoyi idapangidwa kuti igwire ntchito pa dongosolo la iOS.
The Recognition
About the Mphoto ya Bronze ya A' Design Award
Adoring Ntchito Yaikulu ya Foni ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Adoring Ntchito Yaikulu ya Foni akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Adoring Ntchito Yaikulu ya Foni amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Adoring is a dog social network app designed to connect dogs and dog owners around the world, which integrates dog matching, rich dog knowledge and dog community. The key function of the app is to match suitable dog mate through information about location, breed, personality, habits, etc.. Dog owners can also use it to record their dog's growth, find friends for the dog, chat with other dog owners, share dog ownership experiences, and so on.
- Dimensions & Packaging
- Designed for the iOS System.
- Tags
- pet, pet dog, application design ,pet social
- Production Technology
- 1. Design tools:
Design research: situational interview, brainstorming, market research, mind mapping, etc.
Prototype: Adobe XD.
UX and UI design: Photoshop, Sketch and Figma.
2. Design thinking:
Through emotional design and simple interaction, the APP provides a warm pet community for pet dogs and owners.
3. Key technology:
Using the mature "tag based recommendation algorithm", we can find the most suitable breeding object and social partner for pet dog in a large number of tag data. - Design Challenge
- The most challenging part was to explore the feasibility of the App as there is little similar product in the market. We have to go through a lot of research and testing to prove the availability of the app. Further, it's also challenging to define dogs feature tags and improve user experience.
- Research
- In the user research phase, we interviewed several long term dog owners to get their real needs. In the market research phase, we read a large number of pet industry reports and found that most pet applications in the market are about pet trading and community pet sharing, but there is no application specifically for pet breeding and mating, and then we conducted competitive analysis and market research to create differentiated products. In the design phase, prototype design is carried out and several modifications are made according to usability test results. All in all, was to improve the overall user journeys of a pet owners.
- Inspiration
- There are many dog owners who love dogs, but they don't know how to provide them with breeding programs, healthy bodies and socialization practices. Most dog owners tend to find mating partners for their dogs around themselves, which has a circle effect. The physiological characteristics, breed purity, and whether the dog meets the medical fertility standards have become important conditions to find the ideal mating partner. Most of the pet Apps in the market are about pet trading and pets care, but no Apps focusing on pet socialization practices and pet mating.
- Project Duration
- The project finished in June 2020 in Zhejiang University.
- Operation Flow
- Adoring has designed various tags for pet dogs, such as location, breed, personality, habit, etc. Dog owners can define their dogs' tags so that the other users can find their dogs. At the same time, pet owners can screen tags to find suitable mates for their dogs. In addition, it has an innovative chat feature that takes pets as its first point of view, as well as a community with extensive pet knowledge.
- Team Members
- Yifei Li
Xiao Meng
Ximeng Liu
Yichen Liao
Yi Zhu - Image Credits
- Images by Adoring Design Team,2020
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