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WoodBergs Chilengedwe by Patrizia Dottori

WoodBergs Chilengedwe by Patrizia Dottori is a highly esteemed winner of the very prestigious 2021 Mphoto ya Chitsulo ya A' Design Award in Mapangidwe a Kujambula Zithunzi ndi Kusintha Zithunzi Competition Category.


ChitsuloKujambula Zithunzi· 2021

WoodBergs Chilengedwe

by Patrizia Dottori

Client: *PatIsHere

Mphoto ya Chitsulo ya A' Design Award Winner in Kujambula Zithunzi Category

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Colors

The Design

About WoodBergs Chilengedwe

Zithunzizi zikuyimira tsatanetsatane wa zigawo zamitengo yomwe idadulidwa kuti isinthidwe kukhala chinthu china. Kugwiritsa ntchito kusinthika kolakwika ndi kusindikiza mwachindunji pa aluminiyamu kumawonjezera mitundu ndi lingaliro la kuwononga dziko lathu lapansi. Wojambulayo amalimbikitsidwa ndi kujambula kwaluso ndi ufulu wa chilengedwe, kusintha tsatanetsatane wa chilengedwe ndi zomera: luso lojambula zithunzi ndi maufulu akuphatikizana muzithunzi za surreal kuti atsogolere owona kuti aganizire zomwe zingatheke kuteteza dziko lapansi. Dziko labwino ndilotheka, limadaliranso inu.

The Recognition

About the Mphoto ya Chitsulo ya A' Design Award

WoodBergs Chilengedwe ndi mmodzi mwa opambana a Mphoto ya Chitsulo ya A' Design Award, kuzindikirika kolemekezeka komwe kumaperekedwa kwa mapangidwe abwino omwe amakwaniritsa zofunika za akatswiri ndi za makampani zomwe zimayembekezeka kuchokera ku zolengedwa zopangidwa bwino. Opambana a Chitsulo amaonetsa luso lalikulu, ukatswiri wapamwamba, kumvetsetsa kwa akatswiri ndi mphamvu yolenga ya opanga awo. WoodBergs Chilengedwe akuyembekezeka kukhala cholengedwa choyamikiridwa kwambiri, chosirira ndi chokondedwa chomwe ndi chothandiza ndi chatsopano. Mapangidwe opambana Mphoto ya Chitsulo ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a makampani ndipo ali ndi makhalidwe a ukadaulo oyenerera olumikizidwa ndi chidziwitso ndi luso. WoodBergs Chilengedwe amalemekezedwa chifukwa cha kusamala kwake ndipo anapangidwa kuti apereke kukonza kwa moyo kumene kumathandiza kusandutsa dziko kukhala malo abwino.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
It is one of the seven works on the elements of nature, flora, printed in negative directly on aluminum. In these images, which belong to the Winter series, are trees cut and ready to be distributed and transformed.
The use of surreal expression through negative inversion is a technique that the artist began to use in 2008 to reinforce the concept he wants to express: increasing the level of awareness on the consequences of our actions on the environmental issue.
Dimensions & Packaging
All the pictures are printed in negative directed on aluminium.
900 mm x 650 mm (orizontal pictures), 0,5 mm depth.
Tags
nature, wood, trees, flowers, leaves, environment, planet, photography, photo, artistic-photos
Production Technology
She tooks the pictures in this case with her smartphone Samsung S7edge, raw method, as because she realized that she went in a carpentry where she found all the trees cut down and ready to be transformed into something else. It was a unique moment.
Than she inverted the pictures with Adobe Photoshop, as she did with the other pictures of the project, and she put them in the Series Winter.
Finally she printed them directly on aluminum to enhance the colors.
Design Challenge
Her thoughts on environmental issues and her surrealistic taste have pushed her into expressive research, through photography, to express her point of view with an artistic eye both for the technique (photographic inversion) and for the realization.
The difficulty in photography and in this project lies in capturing the viewer's attention through a beautiful and mysterious image. The increased visibility increases the possibility of understanding that all mankind must safeguard nature and the planet before it is too late.
Research
It is a type of photographic research on nature, flora, in details and in panoramas, which aims to awaken the conscience on the environmental problem, using above all the professional camera (Nikon) but also the mobile phone on some occasions, like this one. In showing the photos during the exhibitions she was able to listen to the sensations and emotions that the images created in the impact with the visitors and to understand if the right questions were asked to interpret her goal.
Inspiration
Photography and politics are two fundamental elements in her life. When she started the environmental rights project, in order to sensitize people to safeguard nature, she took into consideration the four fundamental elements. But later she had the need to interpret Flora and for this reason she examined the oriental philosophy which is based on the five fundamental elements, therefore including wood, which becomes her Flora, represented in negative.
Project Duration
The WoodBergs project started in November 2012 in New Canaan in Conecticut and last presented in April 2015 in Rome. These photos from the Winter Series in particular were never presented in public because they were taken later, in 2017.
Operation Flow
Photos do not transform themselves but they could transform the mind of the viewer because he sees different colors from reality and asks himself questions.
Image Credits
Image #No 1: patrizia dottori, WB_S4_Wood_09, 2017
Optional Image #No 1: patrizia dottori, WB_S4_Wood_01, 2017
Optional Image #No 2: patrizia dottori, WB_S4_Wood_03, 2017
Optional Image #No 3: patrizia dottori, WB_S4_Wood_05, 2017
Optional Image #No 4: patrizia dottori, WB_S4_Wood_10, 2017
Video Credit: patrizia dottori, 2014

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